Generate more leads with the Desk + Google Shopping Actions integration

Desk is a salesforce customer support software designed to help small businesses help and connect with their customers, in order to make them happy and satisfied. Desk is a Salesforce tool that empowers your ability to provide a quick and efficient support to your audience. Thanks to its out-of-the-box support tool, you can easily and successfully manage every case and make better decisions, by bringing all your data in one place and get the insights you need to grow your business.

Desk is designed as a scalable tool, in order to let you focus on what matters for your business. By sharing you knowledge on a self-service site, you’ll help customers help themselves, allowing them to find what they need without effort. Moreover, Desk help you scale your entire business as you grow, thanks to detailed overviews of your customers base. In order to take the most out of your desk account, you can integrate it with your favorite business tool, to improve email marketing, social media marketing and increase your sales volume.

Desk works on mobile, and it allows you and your team members to help customers wherever you are, respond to customer requests, and collaborate together with your team. Its simple and intuitive interface allows agents support customers without technical obstacles. Reporting and analytics tool let you get the answers you need about your supporting performance, customer satisfaction and much more, thanks to advanced and detailed business insights accessible from everywhere.

Google Shopping Actions is a program launched by Google that offers online sellers (distributors, retailers, brands) the ability to sell their products more efficiently. Product catalogs are simultaneously available on Google's search platform as standard search results on desktop or mobile devices and soon also on Google Assistant via voice prompt results.

Google Shopping Actions offers online visitors a more vertical shopping experience: they can browse product catalogs, read product information such as availability, colors, prices, delivery terms and make a purchase with a simple tap, as long as they have previously registered the payment information in their Google Play account.

For retailers, Google Shopping Action uses a cost-per-sale (CPS) model instead of the cost-per-click (PPC) or advertising cost (CMP) model.