Streamline your data management process with the GoToWebinar Simulated Live + Instagram Custom Audiences integration

GoToWebinar is a webinar platform that allows you to create simulated live webinars to engage with your audience and run webinars on autopilot. This feature in fact allows you can create and schedule pre-recorded webinars with the same dynamic and interactive nature of live events.

Simulated Live webinars are pre-recorded, which means that you must first host a classic or broadcast webinar and record it using the online recording feature. Note that you are not required to have any attendees in the recorded webinar.

The simulated GoToWebinar eliminates the uncertainty from your sessions, allowing you to offer webinar participants an always perfect experience. This helps you create demand, increase your visibility and maximize your return on investment without the worry of direct and all that entails in terms of commitment and time.

Instagram Custom Audiences is a type of audience that you can create starting from your existing customers. You can target ads to the public you've created on Facebook, Instagram and Audience Network.

You can create an Instagram Custom Audiences to reach people who’ve already interacted with your business, or a lookalike audience to reach new people on Facebook who are similar to your most valuable audiences. Thanks to Instagram Custom Audiences, the advertisers can decrease their marketing costs and improve the effectiveness of their campaigns.

Moreover, you can upload, copy and paste or import your customer list in hash format: this data will be used to find the correspondence between the people on your list and the people on Facebook and Instagram.