Streamline your data management process with the LeadQuizzes + Criteo integration

LeadQuizzes is a platform that allows you to create high converting quizzes that you can promote online, in order to get more qualified leads. Nowadays, it’s very important to create highly customized marketing funnels for your business. But, how can you understand the specific needs and desires of your leads, in order to send them to the most relevant message that transforms them from cold traffic to leads and clients? With Quizzes, you can. LeadQuizzes enables you to leverage the power of creating quizzes and survey to qualify your audience. By doing so, you’ll have the ability to push the people into the right stage of your marketing funnel.

How does LeadQuizzes work? First of all, with LeadQuizzes you can easily create the landing page that contains the quiz. The more traffic you’ll send to this page, the more leads and clients you’ll get. Then, those who arrive on your landing page will complete a quiz. When they are done, they visualize the lead capture form.

After subscribing, people will be redirected to your offer page, that may contain the quiz results and the offer page. LeadQuizzes allows you to do all that. Moreover, you can customize the entire design of your quizzes, run A/B split tests and send your collected leads to your email marketing software.

Criteo is an advertising platform for Internet retailers to serve personalized, online display advertisements. Moreover, Criteo is studied for retail e-commerce websites.

Thanks to the state-of-the-art machine learning algorithm system, Criteo provides highly targeted, real-time, and predictive product recommendations. Thanks to these algorithms, the individual interests of consumers and their intention to buy are analyzed using intelligent algorithms. In this way, it will always be possible to use Criteo's personalized retargeting to make consumers display product ads tailored to them.

The creative consumer tracking tactics used by Criteo involve the creation of personalized banners for potential consumers who have left the website without any purchase. This technique allows relevant advertising to be shown to consumers.