Streamline your data management process with the LeadQuizzes + Snapchat Custom Audience integration

LeadQuizzes is a platform that allows you to create high converting quizzes that you can promote online, in order to get more qualified leads. Nowadays, it’s very important to create highly customized marketing funnels for your business. But, how can you understand the specific needs and desires of your leads, in order to send them to the most relevant message that transforms them from cold traffic to leads and clients? With Quizzes, you can. LeadQuizzes enables you to leverage the power of creating quizzes and survey to qualify your audience. By doing so, you’ll have the ability to push the people into the right stage of your marketing funnel.

How does LeadQuizzes work? First of all, with LeadQuizzes you can easily create the landing page that contains the quiz. The more traffic you’ll send to this page, the more leads and clients you’ll get. Then, those who arrive on your landing page will complete a quiz. When they are done, they visualize the lead capture form.

After subscribing, people will be redirected to your offer page, that may contain the quiz results and the offer page. LeadQuizzes allows you to do all that. Moreover, you can customize the entire design of your quizzes, run A/B split tests and send your collected leads to your email marketing software.

Snapchat Custom Audiences allows you to reach specific Snapchatters based on customer data you’ve gathered. You can create two types of audience:

Snap Audience Match: Audiences are built directly from your customer lists of emails or device ids. With SAM Audiences you’ll be able to easily upload your customer lists, get audience insights, edit or delete audiences, and create lookalikes from your uploaded data.

Lookalike Audience: Consist of Snapchatters who are likely to be interested in your business. You will be able to create a Lookalike Audience if you have already uploaded a SAM Audience. With this kind of audience, you’ll be able to choose the audience size and select a country for the lookalike. But pay attention, at this time only the select countries are available for Lookalike Audience.