Generate more leads with the Optin Monster + Adobe Campaign integration

OptinMonster is a Lead Generation software that helps you maximize your marketing efforts and collect more leads on your website.

Thanks to its powerful targeting and segmentation engine, you can show personalized messages to your website visitors Exit-Intent popups, Fullscreen Welcome Mats, Scroll boxes and more, based on user's behavior to maximize engagement, conversions, and sales.

OptinMonster’s A/B testing feature helps you eliminate the guesswork by letting you try different headlines, content, layouts, and styles to see what converts best. OptinMonster behavior detection rules combined with the Yes / No feature significantly increases your pageviews by redirecting engaged website visitors to your most popular pages. Moreover, OptinMonster uses time-sensitive behavior based offers to drastically reduce overall cart abandonment & boost sales.

Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.

With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.

Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.