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What is Oracle Eloqua
Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.
Benefits of using Oracle Eloqua
Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.
Why should I use Oracle Eloqua
Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.
What is ExpressPigeon
Express Pigeon is an easy to use Email Marketing software, also suitable for beginners, that provides dozens of customizable template. The visual drag and drop builder allows you to easily design and customize your campaigns, editing HTML too. Express Pigeon’s visual editor also provides a responsive feature, in order to give the best experience to your subscribers on any device.
Benefits of using ExpressPigeon
Using the segmentation feature, you can easily set up rules and target your subscriber base in a few steps, based on demographics, interests and behaviors. In this way, you can send highly targeted messages to your subscribers, improving your campaigns performances and ROI.
Why should I use ExpressPigeon
Express Pigeon comes with a built-in analytics tool that provides detailed insights and reports on your campaigns, in order to help you to monitor the whole email marketing strategy and achieve your goals. You can also customize delivery settings, in order to give a professional look to your email messages and make them appear like they has been sent directly from your email address. Express Pigeon integrate with Google Maps, Google Analytics, YouTube, Eventbrite and also offer public APIs that allows you to develop new integrations with other services and platforms.
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leads with Oracle Eloqua
leads with Oracle Eloqua
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