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What is PayPal
Paypal is the leading payment platform for online purchases, which allows you to receive and send money by simply connecting your best email to your credit card or bank account. By using PayPal, selling your products and services worldwide is easy and secure.
Benefits of using PayPal
Paypal allows you to get paid securely and quickly, by sending invoices by email with your brand’s logo. You just need to integrate a PayPal button with the invoice and your clients can pay you with one click. PayPal enables you to create your own payment buttons and install them on your website. By doing so, you’ll be able to transform your website or blog in a professional eCommerce and start to make money immediately.
Why should I use PayPal
With PayPal you can easily set up a recurring payment system and create memberships, subscriptions and much more. You can integrate PayPal with the major softwares and online platforms for web-preneurs and business owners like Wordpress, Optimizepress, Clickfunnels, Woo commerce, just to name a few.
What is Facebook Custom Audiences
Facebook Custom Audiences are an ad targeting option that allows you to reach a defined group of users with your ads. By targeting a Custom Audience, advertisers can decrease their marketing costs and improve the effectiveness of their campaigns.
Benefits of using Facebook Custom Audiences
The Facebook Custom Audiences allows you to reach and reconnect with customers you already know through Facebook Ads. A personalized audience is a list, or group, created by Facebook, based on people who have previously shown interest in your website, company, product, app or services.
Why should I use Facebook Custom Audiences
With Facebook Custom Audiences it is also possible to create a Facebook Custom Audiences of people uploading a customer list (CSV file). By doing so, businesses can reach their leads and clients while they are browsing on Facebook, in order to run a nurturing campaign and offers, with the aim to increase their customers' lifetime value.