Streamline your data management process with the Salesflare + Criteo integration

Salesflare is a Customer Relationship Management platform specifically created for salesmen. Most CRMs require users to enter customer information into their system, which can be a very redundant and painstaking process that decrease the conversion rates of your funnel. Salesflare ditches that part and focuses on what salespeople do best: selling.

Salesflare doesn’t require leads and customers to input their data, such as emails, phone numbers, and address books, into the software. The platform in fact is built on top of salespeople’s existing data pools, which makes it easy to organize and manage the information you need to make a sale. The software automates the whole gathering and storing of customer information, reducing time spent on data entry up to 70%.

Salesflare gives your salespeople a huge boost in terms of productivity and effectiveness, helping them focusing on sales-related tasks instead of spending a significant amount of time on data entry. Thanks to the opportunity prioritizing feature, you and your sales team are always aware about that’s most important. With Salesflare, your time is spent on managing your customers, and not customer data.

Criteo is an advertising platform for Internet retailers to serve personalized, online display advertisements. Moreover, Criteo is studied for retail e-commerce websites.

Thanks to the state-of-the-art machine learning algorithm system, Criteo provides highly targeted, real-time, and predictive product recommendations. Thanks to these algorithms, the individual interests of consumers and their intention to buy are analyzed using intelligent algorithms. In this way, it will always be possible to use Criteo's personalized retargeting to make consumers display product ads tailored to them.

The creative consumer tracking tactics used by Criteo involve the creation of personalized banners for potential consumers who have left the website without any purchase. This technique allows relevant advertising to be shown to consumers.