Streamline your data management process with the Selligent Marketing Cloud + EverWebinar integration

Selligent is a flexible, scalable, and secure B2C marketing automation platform used by various industries, which include: retail media, entertainment, publishing, travel, hospitality and financial services.

With Selligent, universal customer profiles can be generated using data from cross-channel communications and website activities, allowing users to analyze and target their customers better. The marketing automation platform enables the delivery of messages and serving of web content that can be personalized based on the contextual information, actions, and behaviors of customers.

Selligent permits the creation, testing, launching, and optimization of campaigns from one platform. It is also equipped with comprehensive reporting and analytics so users can understand how their customers are engaging with their brand. Last but not the least, the platform can be seamlessly integrated with third-party systems and partners because of its open architecture.

EverWebinar is a webinar solution that allows you to promote and run automated webinars, in order to engage your audience and increase conversions with minimal effort. With EverWebinar you can create webinar pages using beautifully designed, pre-made templates. Thanks to its drag-and-drop solution, you can take advantage of a high-level of personalization for your webinars without writing a single line of code.

When people subscribe for your webinars, you can record the events and run them in an evergreen mode. Then, you can promote events that start within a few minutes after your registrants opt-in, and generate leads with this technique. Moreover, you can block night-time webinars and define specific calendar. By doing so, you’ll be able to avoid dates that don’t suite to your plans (Sunday, holidays, and so on).

EverWebinar uses a time zone auto-detection. Thanks to this feature, you don’t need to ask your registrants to fill useful fields when they opt-in (which can reduce significantly your opt-in rates). Just set up the auto-detection time-zone and automatically give access to your attendees at the right time. EverWebinar increases the engagement with your leads thanks to its live chat simulator. Simply write or import your chat history, and when people register to the webinar, the system will display the chat as live.