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Tracking and growth

Everything you need to know about Facebook Conversions API

TL;DR Facebook Conversions API (CAPI) sends conversion data straight from your server to Meta, skipping browsers and cookies entirely. It exists because Safari, iOS privacy settings, and ad blockers have made the old Pixel-only tracking unreliable. Best…

Elena Mazaheri

Elena Mazaheri |
16 min read

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Latest

Tracking and growth

Cookieless tracking: The potential impact on the world of advertising

Tracking cookies is a vital part of advertising. It’s really not a secret at this point. However, understanding what…

Elena Mazaheri|
December 11, 2023 |
13 min read

Resources

Connect Facebook lead ads to your favorite marketing platform with LeadsBridge

In this article, you’ll learn how to set up a bridge to connect Facebook lead ads and your favorite…

Elena Mazaheri|
December 08, 2023 |
4 min read

Facebook Pixel and iOS14

Tracking and growth

Facebook Pixel and iOS 14: Updates, and what you should expect

Apple changed its iOS 14 data tracking permissions back in January of 2021 and has gradually implemented new updates…

Luke Ramassa|
November 27, 2023 |
9 min read

How to connect Facebook lead ads and Vinsolutions

Resources

Create a VinSolutions CRM-Facebook Integration via LeadsBridge

In the past, people who were interested in buying a car would directly contact their local dealers. But times…

Charlotte Odwyer|
November 20, 2023 |
6 min read

Facebook Lead Ads and Hubspot integration - Blog cover

Resources

How to set up Facebook lead ads and HubSpot integration

In today’s highly competitive marketing landscape, making well-informed decisions on lead acquisition can make all the difference. Luckily, there…

Mark Cirillo|
November 03, 2023 |
5 min read

How to connect Facebook Leads to Zoho CRM via LeadsBridge

Tools and Integrations

How to connect Facebook Leads to Zoho CRM via LeadsBridge

Zoho is up there as one of the go-to CRMs for businesses looking to keep their customer databases in…

Luke Ramassa|
October 26, 2023 |
8 min read

Top Articles
from the Blog

Everything you need to know about Facebook Conversions API

TL;DR Facebook Conversions API (CAPI) sends conversion data straight from your server to Meta, skipping browsers and cookies entirely. It exists because Safari, iOS privacy settings, and ad blockers have made…

Elena Mazaheri|
July 13, 2026 |
16 min read

What are Meta ads? Everything you need to know!

TL;DR  What Meta ads are: Paid ad formats you can run across Meta’s family of apps.  Where they appear: Feed, Stories, Reels, Messenger, Audience Network, and Threads.  Main formats: Flexible, single…

Elena Mazaheri|
July 09, 2026 |
11 min read

How to send Facebook leads to email automatically

TL;DR Facebook doesn’t natively email you new leads and you need a third-party tool to make that happen Meta’s free Leads Center is a decent starting point but has unreliable notifications…

Elena Mazaheri|
July 07, 2026 |
13 min read

Hubspot Linkedin Integration

HubSpot LinkedIn Integration: How to Connect Them in 2026

 TL;DR Building a native HubSpot and LinkedIn integration is limited. It offers no DM logging, duplicate contact risks, and key features like CRM Writeback require premium tiers on both platforms. LinkedIn…

Elena Mazaheri|
July 02, 2026 |
7 min read

The best lead generation tools to consider

The 12 best lead generation tools to consider in 2026

With so many great tools and intuitive setup processes, lead generation has become easy. But the hard part is getting the right people into your funnel. Then moving fast…

Elena Mazaheri|
June 25, 2026 |
14 min read