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How to connect Google Calendar with Trade Smarter

Connect Google Calendar to Trade Smarter with LeadsBridge

Google Calendar » Trade Smarter

In this article, you'll learn how to set up the bridge and connect Google Calendar to My CRM Example using LeadsBridge.

How to set up your bridge step-by-step tutorial

Before you start

  1. Head over to the left sidebar and click on the Create new Bridge green button
  2. You'll be taken to the first step of the bridge creation

Step 1: Choose the apps you want to connect

  1. Choose Google Calendar as the source for your bridge
  2. Choose Trade Smarter as the destination for your bridge
  3. Click on the Continue button
  4. At this point you can choose a name for your bridge (this will only be visible inside LeadsBridge and you can also edit it later)

Step 2: Configure your Google Calendar with Trade Smarter

Step 2.A: Setup your Google Calendar integration

  1. Click on Connect Google Calendar
  2. Click on Create new integration to connect your Google Calendar (or select an existing one from the dropdown if you already connected it)
  3. A popup wil be opened where you can authorize the Google Calendar integration
  4. Click on Authorize and you will be prompted to the Google Calendar authorization experience
  5. Here you will need to provide the info required and grant access to LeadsBridge
  6. Once done, you will be get back to LeadsBridge application
  7. You can choose a name for this Google Calendar and LeadsBridge integration (you can also edit it later)
  8. Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
  9. Now that your Google Calendar is connected, you can continue with the set-up of your bridge

Step 2.B: Configuration details for Google Calendar

Other Info

Create As is used to identify the entity type of the event (attendee, creator, organizer).
Must confirm invitation? will send the user an invitation email to confirm the registration to the event (available only for attendee entity)

Step 2.C: Setup your Trade Smarter integration

  1. Click on Connect Trade Smarter
  2. Click on Create new integration to connect your Trade Smarter (or select an existing one from the dropdown if you already connected it)
  3. A popup wil be opened where you can authorize the Trade Smarter integration
  4. Fill API Username, API Password field to connect Trade Smarter with LeadsBridge
  5. Click on the Authorize button
  6. You can choose a name for this Trade Smarter and LeadsBridge integration (you can also edit it later)
  7. Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
  8. Now that your Trade Smarter is connected, you can continue with the set-up of your bridge

Step 2.D: Configuration details for Trade Smarter

How to get API Username, API Password

In order to retrieve the API username and the API password you should contact TradeSmarter support.

Step 2.E: Email Receipt (Optional)

You may choose to receive an email receipt for each incoming lead.

  • Type the address(es) where you'd like to receive the receipt
  • You may also modify the Subject line of the email

Step 3: Fields Mapping

Here you'll be able to map your Google Calendar information with your Trade Smarter fields.

  1. You will have Trade Smarter fields on the left. Match the information you wish to pass align from Google Calendar
  2. Based on Trade Smarter functionality, some fields might be required; if this is the case, you can identify those fields with a * (star), so be sure to map all them
  3. You can also use the functions to customize information like reformatting dates and times or modifying text, phone numbers and so on.
  4. You may leave blank the box of a field's information you don't want to send through. Clicking on the Show unmapped fields button you will have visibility on all the available fields still not mapped

Step 3.A: Leads Filter (Optional)

If you'd like you could add a filter for incoming leads. This filter will sync only leads that meet the configured conditions

  1. Click on the link Add Filter for Incoming Leads on the top left
  2. A popup wil be opened where you can configure the filter
  3. You can define a series of condition to filter the leads. The lead will be synced only when all the conditions will be met
  4. Once finished, click the Save Changes button to switch back to the Fields Mapping to continue with the bridge configuration

Step 3.B Test Connection (Optional)

Once you’ve mapped all the fields that you need, if available, you can run a test of your connection by clicking on the Test Connection button.

Step 4: Save and Publish

  • Click on the Save and publish button

Congratulations! Now your bridge is up and running

Do you need help?

Here some additional resources:

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