Integrate Lead Metadata (real estate) with LeadsBridge

Lead MetaData is a standard format used across the Real Estate industry. Lots of companies are using this format (such as Realtor.com) that allows sending leads to your CRMs and Real Estate listing platforms by transparently embedding data inside a readable email using HTML meta tags.

In this article, you'll learn how to connect your LeadsBridge account with Lead Metadata (real estate).

Connect Lead Metadata (real estate) integration

Head over to the left sidebar and click on Integrations
Click on the Add New button
Enter a recognizable name for your integration
Click on the Browse button
Select "Lead Metadata (real estate)" from the providers list
Click on the Next button
Enter CRM Import Email to connect Lead Metadata (real estate) with LeadsBridge
Click on the Finish button

How to get the CRM Import Email

Type in the email associated with the CRM account that allows you to process and add lead data into your account.

This is usually provided by your CRM support, please ask them to provide the CRM Import Email associated with your account.

Which entity concepts we support for Lead Metadata (real estate)

Lead
A potential client that has shown interest in your listings.

Common questions for Lead Metadata (real estate)

How do I add Custom Fields?

To add a custom field, please head to your integration settings and type the field name inside the "Custom Fields" field. Please use the syntax as follow: lead_FIELDNAME For example, if you'd like to take advantage of a custom field called "Income", you should type in this string: lead_income Accordingly to the Lead Metadata specification, you may add up to 100 custom fields.

If you have any further questions regarding this matter, or if you need help to set up the connection between Lead Metadata (real estate) with LeadsBridge, do not hesitate to get in touch!

How to connect Lead Metadata (real estate) with LeadsBridge