Connect Mixpanel to Google Sheets with LeadsBridge
In this article, you'll learn how to set up the bridge and connect Mixpanel to My CRM Example using LeadsBridge.
How to set up your bridge step-by-step tutorial
Before you start
- Head over to the left sidebar and click on the Create new Bridge green button
- You'll be taken to the first step of the bridge creation
Step 1: Choose the apps you want to connect
- Choose Mixpanel as the source for your bridge
- Choose Google Sheets as the destination for your bridge
- Click on the Continue button
- At this point you can choose a name for your bridge (this will only be visible inside LeadsBridge and you can also edit it later)
Step 2: Configure your Mixpanel with Google Sheets
Step 2.A: Setup your Mixpanel integration
- Click on Connect Mixpanel
- Click on Create new integration to connect your Mixpanel (or select an existing one from the dropdown if you already connected it)
- A popup wil be opened where you can authorize the Mixpanel integration
- Fill API Secret, Access Token field to connect Mixpanel with LeadsBridge
- Click on the Authorize button
- You can choose a name for this Mixpanel and LeadsBridge integration (you can also edit it later)
- Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
- Now that your Mixpanel is connected, you can continue with the set-up of your bridge
Step 2.B: Configuration details for Mixpanel
How to get API Secret, Access Token
To find the API Secret and Access Token you need to follow these steps:
1. Click the Settings gear in the upper right-hand corner of your Mixpanel project
2. Select Project settings to see your project token for the project you’re currently viewing
3. All management options and project access keys are available in the main Overview tab
4. Copy/Paste these values into the Integration's fields
![]()
Each Mixpanel account could contain multiple Projects.
Each project has its unique routing number, which we call a specific project token. Whenever you want to send data to a specific project, you'll need to specify the project token, so we know where to insert the data.
To integrate with Mixpanel as a Source you should also insert the Webhook URL provided by LeadsBridge inside your Mixpanel account.
Check the following documentation for further information: ( Learn more)
1. Click the Settings gear in the upper right-hand corner of your Mixpanel project
2. Select Project settings to see your project token for the project you’re currently viewing
3. All management options and project access keys are available in the main Overview tab
4. Copy/Paste these values into the Integration's fields
Each Mixpanel account could contain multiple Projects.
Each project has its unique routing number, which we call a specific project token. Whenever you want to send data to a specific project, you'll need to specify the project token, so we know where to insert the data.
To integrate with Mixpanel as a Source you should also insert the Webhook URL provided by LeadsBridge inside your Mixpanel account.
Check the following documentation for further information: ( Learn more)
Step 2.C: Setup your Google Sheets integration
- Click on Connect Google Sheets
- Click on Create new integration to connect your Google Sheets (or select an existing one from the dropdown if you already connected it)
- A popup wil be opened where you can authorize the Google Sheets integration
- Click on Authorize and you will be prompted to the Google Sheets authorization experience
- Here you will need to provide the info required and grant access to LeadsBridge
- Once done, you will be get back to LeadsBridge application
- You can choose a name for this Google Sheets and LeadsBridge integration (you can also edit it later)
- Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
- Now that your Google Sheets is connected, you can continue with the set-up of your bridge
Step 2.D: Configuration details for Google Sheets
How to get Domain, Sheet Id, Collect only last N rows
(Optional) Enter the Sheet Id of your spreadsheet if you need to use a specific one
(Optional) Enabling More Settings? it is possible to insert the value for the field Collect only last N rows which allow collecting only the last N rows of the Sheet. This option is useful with very large Sheets because due to some API limits, the integration can't retrieve all the data.
How to get Allow Duplicates
Using the Allow Duplicates option, you may choose if you want to send duplicate leads in your Google Sheets when using it as a Destination integration.
If you want to avoid duplicates when sending leads to Google Sheets, you can disable the Allow Duplicates toggle from the Google Sheets integration settings.
Please note that this option works only if there's an Email column inside your Google sheet.
If the Allow Duplicates toggle is enabled, LeadsBridge will search for the exact same email address that already exists in your Google Sheets and then it will update it. If there's no match, a new row will be created.
If you want to avoid duplicates when sending leads to Google Sheets, you can disable the Allow Duplicates toggle from the Google Sheets integration settings.
Please note that this option works only if there's an Email column inside your Google sheet.
If the Allow Duplicates toggle is enabled, LeadsBridge will search for the exact same email address that already exists in your Google Sheets and then it will update it. If there's no match, a new row will be created.
Step 2.E: Email Receipt (Optional)
You may choose to receive an email receipt for each incoming lead.
- Type the address(es) where you'd like to receive the receipt
- You may also modify the Subject line of the email
Step 3: Fields Mapping
Here you'll be able to map your Mixpanel information with your Google Sheets fields.
- You will have Google Sheets fields on the left. Match the information you wish to pass align from Mixpanel
- Based on Google Sheets functionality, some fields might be required; if this is the case, you can identify those fields with a * (star), so be sure to map all them
- You can also use the functions to customize information like reformatting dates and times or modifying text, phone numbers and so on.
- You may leave blank the box of a field's information you don't want to send through. Clicking on the Show unmapped fields button you will have visibility on all the available fields still not mapped
Step 3.A: Leads Filter (Optional)
If you'd like you could add a filter for incoming leads. This filter will sync only leads that meet the configured conditions
- Click on the link Add Filter for Incoming Leads on the top left
- A popup wil be opened where you can configure the filter
- You can define a series of condition to filter the leads. The lead will be synced only when all the conditions will be met
- Once finished, click the Save Changes button to switch back to the Fields Mapping to continue with the bridge configuration
Step 3.B Test Connection (Optional)
Once you’ve mapped all the fields that you need, if available, you can run a test of your connection by clicking on the Test Connection button.
Step 4: Save and Publish
- Click on the Save and publish button
Congratulations! Now your bridge is up and running
Do you need help?
Here some additional resources:
- Mixpanel documentation page and common questions
- Google Sheets documentation page and common questions
- LeadsBridge KNOWLEDGE BASE
- Contact support from your account clicking on the top right Support button
