Generate more leads with the ActiveDEMAND + ExpressPigeon integration

ActiveDemand is a marketing automation tool that you can integrate with your CRM in order to align your sales and marketing activity. ActiveDemand allows businesses of any size to deliver their collected leads to CRMs, together with historical information and crucial data that sales teams can leverage to make more sales. With ActiveDemand you can segmentate your audience and identify the right strategies to convert a lead into customer.

Thanks to an easy and configurable lead scoring, ActiveDemand lets you and your team understand the quality of your leads, allowing you to make better decisions, timely. ActiveDemand’s features are designed to take care of your customers during the entire sales process, and more. Once the client has been acquired, you can send the info back to marketing and further nurture and engage him/her, in order to increase the customers lifetime value.

ActiveDemand provides a transparent and intuitive analysis tool, that gives you an overview on all your marketing activities. Thanks to this, you’ll be able to easily understand what marketing campaigns are working and what needs to be improved.

Express Pigeon is an easy to use Email Marketing software, also suitable for beginners, that provides dozens of customizable template. The visual drag and drop builder allows you to easily design and customize your campaigns, editing HTML too. Express Pigeon’s visual editor also provides a responsive feature, in order to give the best experience to your subscribers on any device.

Using the segmentation feature, you can easily set up rules and target your subscriber base in a few steps, based on demographics, interests and behaviors. In this way, you can send highly targeted messages to your subscribers, improving your campaigns performances and ROI.

Express Pigeon comes with a built-in analytics tool that provides detailed insights and reports on your campaigns, in order to help you to monitor the whole email marketing strategy and achieve your goals. You can also customize delivery settings, in order to give a professional look to your email messages and make them appear like they has been sent directly from your email address. Express Pigeon integrate with Google Maps, Google Analytics, YouTube, Eventbrite and also offer public APIs that allows you to develop new integrations with other services and platforms.