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What is Adobe Campaign
Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.
Benefits of using Adobe Campaign
With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.
Why should I use Adobe Campaign
Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.
What is Salesmate
Salesmate is a CRM software that assists companies in converting leads into customers. The platform is simple and easy to use and can be customized by each team salesperson.
Benefits of using Salesmate
With Salesmate, sales teams can effectively manage their pipeline and save time in all aspects of their work processes. The assistance of the platform allows them to acquire leads with less effort. In addition, Salesmate automates parts of the workflow so that the sales team takes more time to engage potential customers than to manage data.
Why should I use Salesmate
Finally, Salesmate ensures that companies do not lose track of their qualified leads. The software informs the sales team that a potential customer has not been followed, this procedure is used to make sure that all leads are constantly involved. In addition, it allows companies to maintain valuable contacts and maintain communications with them.