Streamline your data management process with the Apple Calendar + ActiveDEMAND integration

Apple Calendar is a tool designed to help you manage your appointments from your Mac computer or mobile device, in order to stay always focused on what matters for your business without missing a single meeting or opportunity. By sharing the calendar through your iCloud account, you can sync all your devices and be always up-to-date.

Apple Calendar enables you to schedule events and set up reminders with just a couple of clicks, visualize meetings, birthdays, maps and other relevant information you need to plan your day. Thanks to its intuitive and user-friendly interface, Apple Calendar allows you to create a new event and have an overview of your entire year, week, month or day.

With Apple Calendar you can create several calendars. By defaults, in fact, you have “Home” and “Works”, but you can easily create new once that fit for your needs. For this reason, your Calendars are fully customizable, so you can define a different color and name for each one. If you have different Apple devices, Apple Calendar allows you to use the iCloud account, which is included in the app.

ActiveDemand is a marketing automation tool that you can integrate with your CRM in order to align your sales and marketing activity. ActiveDemand allows businesses of any size to deliver their collected leads to CRMs, together with historical information and crucial data that sales teams can leverage to make more sales. With ActiveDemand you can segmentate your audience and identify the right strategies to convert a lead into customer.

Thanks to an easy and configurable lead scoring, ActiveDemand lets you and your team understand the quality of your leads, allowing you to make better decisions, timely. ActiveDemand’s features are designed to take care of your customers during the entire sales process, and more. Once the client has been acquired, you can send the info back to marketing and further nurture and engage him/her, in order to increase the customers lifetime value.

ActiveDemand provides a transparent and intuitive analysis tool, that gives you an overview on all your marketing activities. Thanks to this, you’ll be able to easily understand what marketing campaigns are working and what needs to be improved.