Streamline your data management process with the BigCartel + Act-On integration

Designed for painters, photographers, crafters, bakers, and authors, Big Cartel supports independents in their endeavor to produce and sell products they believe in, and it does so in an easy-to-access format.

Big Cartel is a web-based, fully hosted software, characterized by the simplicity of its design and easy use with zero transaction fees. The process of adding products, creating discounts, and managing orders and inventory is as smooth as it gets.

BigCartel enables you to build your independent brand with a simple and no-fuss website builder. You can customize your store, from images to colors to fonts and be in total control of how your store looks. Moreover, you'll get access to real-time data and statistics that show you how you can improve your business. A wide set of features allows you to operate and run a store. Tools for search engine optimization, order management, and promotion are included in the basic plan, while stores are designed to be mobile friendly, allowing your customers to shop via tablets and smartphones and mobile app lets you deal with clients directly and handle sales in person.

Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.

With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.

This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.