Generate more leads with the ChartMogul + Adobe Campaign integration

ChartMogul is a subscription analytics and revenue reporting tool, that helps you understand the key data of your business with the aim of growing your subscribers and reducing the churn rates. ChartMorgul is a very flexible and useful tools for Saas businesses that want to improve their marketing, target better clients, analyze their customers’ database and much, much more.

In fact, ChartMogul allows you easily calculate the metrics that really matter for bringing your Saas businesses to success. Thanks to the business Intelligence, ChartMogul can, automatically and in real time, calculate the metrics you need to improve your performances, such as the monthly recurring revenue, average revenue per account and churn rates, just to name a few. By having such data, you’ll be able to get an overview about your business’ growth. Consequently, you can plan your most appropriate strategy you need, identify weaknesses and leverage your strength points.

ChartMogul integrates with the most used and common tools that Saas entrepreneurs use, such as PayPal, Stripe, Chargebee and Recurly.

Adobe Campaign is a marketing automation tool designed to help you create more personalized customers journeys and distribute your campaigns through multiple marketing channels. Adobe Campaign enables you to simplify and manage your campaigns, by keeping under control your marketing performances from just one platform.

With Adobe Campaign, you can easily create and send customized emails for your leads and increase the conversion rates of your campaigns thanks to the automation rules. One of the most important features of Adobe-campaign platform, is the one that allows you to manage your customers informations. The home page of Adobe-campaign, in fact, provides you to easily access to the “integrated customer profile”, a tool that gives you a single marketing view of your customer.

Thanks to this tool, you’ll be able to identify the buyer persona, leveraging the information you have about online and offline behaviors, purchases and much more. Then, with Adobe campaign you can implement many different email marketing strategies, from classic drip email sequences to dynamic campaigns.