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What is Database
A database is an organized collection of structured information or data, generally stored electronically in a computer system.
Benefits of using Database
An essential benefit of using databases is the security of having control from a database management system (DBMS). Together, the data and the DBMS and the applications associated with them are referred to as database systems, often abbreviated to databases only.
Why should I use Database
The data within the most common types of databases in operation today is typically modeled in rows and columns in a series of tables to make data processing and querying efficient. The data can, therefore, be easily accessed, managed, modified, updated, checked, and organized. Most databases use structured query language (SQL) to write and query data, which is undoubtedly an excellent reason to use this technology.
What is CDK
CDK Global is an Automotive Customer Relationship Management designed to make the sales process as easier as possible, in order to save time and make more sales. CDK CRM helps car dealers give customers a faster, more convenient experience.
Benefits of using CDK
Thanks to the advanced tracking system within the CRM, you’ll have a better control on the entire sales process, which gives you all the data you need to understand how to make the right decisions for your business. CDK Global allows you to: Build a long-lasting relationship with your clients Having a contacts’ database is crucial for your car dealership business.
Why should I use CDK
CDK Global helps you manage your leads and clients through just one platform. Segmentate your leads CDK Crm lets you segmentate your leads and clients in order to understand which stage of the sales process they are at. Follow up the sales process Buying a car is not a one-day decision. You may need some time, and CDK Global allows you to follow up your prospects by email, telephone number, and more. Track and optimize your sales Track is the key to grow. CDK CRM allows you to track results thanks to its built-in software, which is specifically designed around car dealers’ needs.
The goal of Western Autogroup was to generate sales leads for 2017. Using LeadsBridge and Facebook Lead Ads, Western Autogroup was able to decrease the cost per lead up to -52%