Generate more leads with the Facebook Instant Articles Forms + iHomefinder integration

Instant Articles is a mobile publishing format specifically designed for mobile devices, that enables you to promote contents and articles on the Facebook Platform, without redirecting your audience to a website or blog. Unlike blog posts or website pages, this format loads fast on the users’ devices and offer fast, interactive stories that engage people. Instant Articles’ contents can be imported directly from your CMS using a third party plugin like Atavist, Drupal or Wordpress.

However, promoting instant articles allows you to run retargeting campaigns on users who engaged with your content. In fact, those users can be automatically be grouped into a Custom Audience in order to create a second campaign that aims to raise your brand, make a front-end offer, etc.

Instant Articles also can be also integrated with a call to action and pre-filled to collect users’ relevant data such as name, surname, email or telephone number, just to name a few. By doing so, you’ll be able to store your leads into a CSV file or sync them automatically with your CRM/email marketing software using LeadsBridge, in order to send instant welcome emails and improve the quality of your leads.

Founded in San Francisco, iHomefinder is one of the leading national providers of real estate search technology and websites. Using the Internet Data Exchange (IDX) standard, iHomefinder feeds thousands of real estate websites. iHomefinder works with a wide range of web designers to integrate our technology into real estate websites.

iHomefinder also maintains relationships of trust with hundreds of MLS® system management organizations throughout the United States and Canada to provide authorized, accurate and timely quotation data.

In addition to serving real estate professionals, iHomefinder offers technical advisory and compliance services to innovative Internet marketing companies that require licensed access to property listing data in the United States and Canada.