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What is GoToWebinar
GoToWebinar is a webinar hosting platform designed to help you create and promote live and registered online events, in order to make more leads and sales. GoToWebinar makes it easy to engage with your audience through webinars and interact with people during your events. For example, you can invite guests, create surveys and track your results.
Benefits of using GoToWebinar
With GoToWebinar you can record your webinars and re-use the best ones for your pre-recorded webinars that feel like live. Once people subscribe to your webinars, you can follow up them with email sequences, and leverage the advanced automation rules. With GoToWebinar you can easily set up confirmations and reminders, in order to increase the quality of your leads and improve your webinar’s results. The automation rules allow you to easily segment your audience based on how they behave with your webinar.
Why should I use GoToWebinar
Moreover, with GoToWebinar you can get registrants from mobile devices. Registrants can download the free GotoWebinar app and follow you on mobile devices and tablets adding comments and interacting directly with you during the events. GoToWebinar with integrates with the most used CRMs and email marketing tools, which allows you to manage your leads in just one place.
What is Instagram Custom Audiences
Instagram Custom Audiences is a type of audience that you can create starting from your existing customers. You can target ads to the public you've created on Facebook, Instagram and Audience Network.
Benefits of using Instagram Custom Audiences
You can create an Instagram Custom Audiences to reach people who’ve already interacted with your business, or a lookalike audience to reach new people on Facebook who are similar to your most valuable audiences. Thanks to Instagram Custom Audiences, the advertisers can decrease their marketing costs and improve the effectiveness of their campaigns.
Why should I use Instagram Custom Audiences
Moreover, you can upload, copy and paste or import your customer list in hash format: this data will be used to find the correspondence between the people on your list and the people on Facebook and Instagram.
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