Generate more leads with the Salesforce® + OpenMoves integration

Salesforce® provides a powerful, convenient, and simple Web services API for interacting with Lightning Platform.

Salesforce® uses the same underlying data model and standard objects as those in SOAP API. REST API also follows the same limits as SOAP API.

The Salesforce® advantages include ease of integration and development, and it’s an excellent choice of technology for use with mobile applications and Web 2.0 projects. To use the API requires basic familiarity with software development, web services, and the Salesforce user interface.

OpenMoves is an email marketing platform that provides a suite of advanced tools, suitable for enterprises. It’s not only a robust and affordable email marketing solution, because everything is supported by a team of experts. For each email marketing campaign, a free strategy session is provided, based on the goals that you want to achieve. In this way, you’ll be sure that your email campaigns will be correctly optimized, in order to get the best results for your business.

OpenMoves also provides a user-friendly drag and drop builder, a variety of customizable templates and lead scoring system based on the engagement of your leads. In this way, you can prioritize best leads and promising prospects. In addition, you can quickly create surveys and landing pages, in order to capture new leads and increase conversions.

Thanks to its automation features, you can set up workflows, create triggers and personalize your email messages with dynamics tags. You can also segment your entire contacts list, based on their interest and behaviors, including cart abandonment, if you have connected an Ecommerce with OpenMoves (an integration with Magento is available). OpenMoves comes with a robust reporting and analytics system, which generates in-depth insights about your entire marketing activity, including heat maps and geolocation information.