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What is SuiteCRM
SuiteCRM is an open-source customer relationship management (CRM) solution that gives users highly actionable insights on which to base critical business decisions, actions, and strategies. SuiteCRM is designed to greatly improve business sales by enabling companies to bolster conversions, turn leads into customers, and drive innovation in product development and customer care.
Benefits of using SuiteCRM
With SuiteCRM, companies are able to maximize every opportunity and contact point with their potential clients and existing customers. As the software is offered as a free and open source platform, users are able to reduce their CRM-related expenses by as much as 80%. You also have total control over deployment. You can choose to have SuiteCRM deployed in your private cloud or directly on your servers behind your firewalls.
Why should I use SuiteCRM
SuiteCRM gives businesses an award-winning platform that is free and open source and ranks among the most popular CRM options available out there including Salesforce, Oracle, SAP and Microsoft Dynamics to name a few. Function-wise, SuiteCRM is equipped with the tools and functionalities to serve companies on an enterprise-level.
What is Facebook Custom Audiences
Facebook Custom Audiences are an ad targeting option that allows you to reach a defined group of users with your ads. By targeting a Custom Audience, advertisers can decrease their marketing costs and improve the effectiveness of their campaigns.
Benefits of using Facebook Custom Audiences
The Facebook Custom Audiences allows you to reach and reconnect with customers you already know through Facebook Ads. A personalized audience is a list, or group, created by Facebook, based on people who have previously shown interest in your website, company, product, app or services.
Why should I use Facebook Custom Audiences
With Facebook Custom Audiences it is also possible to create a Facebook Custom Audiences of people uploading a customer list (CSV file). By doing so, businesses can reach their leads and clients while they are browsing on Facebook, in order to run a nurturing campaign and offers, with the aim to increase their customers' lifetime value.
The goal of the Hyperbits campaigns was to create interest in the brand and products through lead magnets. Thanks to LeadsBridge and Facebook Lead Ads, Hyperbits was able to improve their ROI up to 255%