Syncing 10,000 leads/mo? GET A DEMO

Tracking and growth

Facebook lead management

Facebook lead management: Benefits and more

TL;DR Facebook lead management means capturing leads from your ads, getting them into your CRM fast, and following up before they go cold. Meta deletes lead data after 90 days. If you never synced it, it…

In this category

How to Not Get Sued: Data Privacy Laws Explained

Businesses need consumer information to advertise their services, communicate with prospects, deliver their products, and get proper feedback. But…

Data Resiliency – Cookies and Browser-Based Tracking is Dying

Tracking cookies and browser-based tracking are about to die, and that’s going to cause a huge headache for advertisers.…

The Complete Guide to Marketing ROI

In marketing, every dollar counts. More specifically, how much money is invested vs how much the company gets in…

The Complete Guide to Facebook Audience Insights

Facebook Audience Insight, launched in 2014, is A powerful marketing analytics tool that possesses a wealth of data to…

CCPA Compliant: How To Stay Compliant With California’s Privacy Legislation

The California Consumer Privacy Act has been in the pipeline for years now. After a lengthy drafting process, the…

Facebook Standard Events: The Up-to-date Guide

Facebook Standard Events are a set of codes that are placed on specific pages on a website. The feature allows users…

Top Articles
from the Blog

Google Ads Salesforce® integration: 5 ways to connect

TL;DR Google Ads is good for getting clicks and form fills. You need Salesforce® to see where the deals are. By connecting the two, you get to know which ads…

Best Facebook Lead Ads integrations

The best Facebook lead ads CRM integrations for your marketing campaigns

TL;DR Meta only stores your leads for 90 days. After that they’re gone, so you either export them regularly or sync them automatically. Speed matters more than the CRM you pick.…

The 6 best webinar software platforms for 2026

TL;DR Zoom Webinars is the safest pick for large live events, but it is a broadcasting tool, not a marketing one. Demio fits marketing teams that measure webinars by leads. GoTo Webinar…

Facebook lead management: Benefits and more

TL;DR Facebook lead management means capturing leads from your ads, getting them into your CRM fast, and following up before they go cold. Meta deletes lead data after 90 days. If…

google ads best practices 2023

Google Ads best practices to level up your advertising game

TL;DR Feed Google better data. First-party lists, conversion tracking, and consent work only when set up correctly. Let automation work, including setting smart bidding, broad match, and Performance Max. Keep ads tight…