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How much should I spend on Facebook Ads? A guide for SMB

How much should I spend on Facebook ads? Everything you need to know!

Facebook ads can reach millions of people, and quickly. However, running an ad campaign on Facebook takes more than just knowing how its advertising features work. There’s your marketing strategy, how to best use…

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Lead generation is essential for any business, no matter the size. It is the most important aspect of a business that keeps it running. This is why, on average,…

The complete guide to Facebook Marketplace for your business

Facebook Marketplace was introduced in October 2016 as an online space where users can buy and sell new and used products locally. As of 2024, Facebook Marketplace has extended…

Conversion rate optimization best practices

Seven Conversion rate optimization best practices to follow in 2024

If we take a genuine, more honest approach, we can indeed say that driving conversions on your website is a serious challenge. Merely 2.35% is the average conversion rate,…

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps target high-quality prospects that are more likely to become customers. However, generating high-quality leads is not an easy…

How to use HubSpot with Facebook ads & across other Meta technologies

Meta ad campaigns are great for growing your email list, getting people to sign up for webinars, and generating leads for your business. But the more leads you get,…