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What is Act-On
Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.
Benefits of using Act-On
With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.
Why should I use Act-On
This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.
What is WhatCounts
WhatCounts is an email marketing company that helps you drive more sales and revenue from your emails. WhatCounts provides services and tools you need to engage your audience and run email marketing campaigns that convert a cold audience into clients, multiple times. WhatCounts helps business of any size. From small businesses to enterprises, WhatCounts offers customized plans and services that fit for your needs.
Benefits of using WhatCounts
WhatCounts’ platform enables you to follow up your clients by building automated campaigns that reach timely and personally your audience. Moreover, thanks to marketing automation you have the ability to segmentate your audience based on their preferences and behaviors. You can simply set up triggers, and WhatCounts’ platform will send the most relevant message to your contacts’ base, with the goal of increase conversion rates.
Why should I use WhatCounts
WhatCounts help you increase your marketing skills thanks to weekly resources, webinars, newsletters, full of tips and strategy that will transform you into an email marketing super-hero! But WhatCounts is not only an email marketing platform. By partnering with WhatCounts, you’ll also have the chance to get dedicated support form an account manager, who will make sure you’ll be able to take the most out of your email marketing efforts.
The SpHear Speech & Hearing Clinic is a state-of-the-art clinic with many patients. Thanks to LeadsBridge and Facebook Custom Audience, their campaign has increased the conversion rate up to 25%