Generate more leads with the ActiveCampaign + Delivra integration

Activecampaign allows you to create automated follow-up sequences and newsletters to nurture leads and customers. ActiveCampaign automation is one of the most useful features of ActiveCampaign because it helps increase conversion rates by sending highly personalized messages and relevant offers to your audience.

Thanks to ActiveCampaign you have the ability to assign tags to your leads. By doing so, you can segment your audience in order to reach them with the most relevant content and offer, tailored for them. With ActiveCampaign you can easily create workflow and funnels to improve your sales, thanks to an intuitive drag-and-drop campaign builder that everyone can use.

ActiveCampaign gives you all the tools you need to improve your lead generation activity. You can create beautifully designed opt-in forms and install them on your website. Moreover, the in-build analytics tool helps you to track your email marketing results, in order to understand what works and what doesn’t and identify your best prospects and clients.

Delivra is an Email Marketing software with Marketing Automation capabilities, suitable for different businesses, including B2B and nonprofits organizations. It comes with a drag and drop builder that you can use to design and customize your responsive email messages’ layouts. You can start from a predefined professional templates provided by Delivra, or starting from scratch, designing your unique template.

Delivra also offer a tool for designing your email campaigns and automate everything with a workflow builder. You can create complex sequences based on your contacts’ behaviors and triggered events, in order to automatically send them specific email messages at the right time, performing A/B tests too. Thanks to a native integration with platforms like WooCommerce, Shopify and Magento, you can easily connect your online store with Delivra and create email campaigns based on your customers’ behaviors (including shopping cart abandonments and browser abandonments).

But that’s not all: Delivra provides a depth integration with online stores and an advanced Ecommerce segmentation feature, which allows you to create dynamics segments based on customers demographics, shopping preferences, purchased products. In this way, you can easily identify the customers who have abandoned a shopping cart and try to re-engage with them. Delivra also offer an advanced reporting system to track your campaign performances, KPIs and ROI. It comes with a customizable dashboard so you can give priority to the most important metrics for your business.