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What is ActiveCampaign
Activecampaign allows you to create automated follow-up sequences and newsletters to nurture leads and customers. ActiveCampaign automation is one of the most useful features of ActiveCampaign because it helps increase conversion rates by sending highly personalized messages and relevant offers to your audience.
Benefits of using ActiveCampaign
Thanks to ActiveCampaign you have the ability to assign tags to your leads. By doing so, you can segment your audience in order to reach them with the most relevant content and offer, tailored for them. With ActiveCampaign you can easily create workflow and funnels to improve your sales, thanks to an intuitive drag-and-drop campaign builder that everyone can use.
Why should I use ActiveCampaign
ActiveCampaign gives you all the tools you need to improve your lead generation activity. You can create beautifully designed opt-in forms and install them on your website. Moreover, the in-build analytics tool helps you to track your email marketing results, in order to understand what works and what doesn’t and identify your best prospects and clients.
What is Google Contacts
Google Contacts is a powerful tool that helps you organize, review and manage your contacts.
Benefits of using Google Contacts
The main advantage of Google Contacts is that it allows the auto-complete function in other Google products, such as Gmail, Google Drive, and Google Calendar. Moreover, Google Contacts will enable you to manage all your contacts in one place, being able to create groups of contacts divided between customers, suppliers, leads, etc. Moreover, Google Contacts’ features include the ability to create personal mailing lists and quickly send messages or calendar invitations to the groups of people you contact more often.
Why should I use Google Contacts
Thanks to Google Contacts, you will always have all your contact information at hand, through the details that your contacts add to themselves in Google Contacts. If your connection changes his email, adds new photos, modifies personal information, and shares it all in his Google profile, you will have it automatically updated in your address book. Furthermore, if you are using Google Contacts within your company, you can add all-important contacts and their information to a list that all users with a corporate email address will automatically see, so you don't have to waste time searching the right email address anymore.
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