ActiveCampaign is a leading marketing automation tool for SMBs, designed to help you to improve your business through email marketing. ActiveCampaign allows you to create automated follow-up sequences for your leads and clients. Marketing automation is one of the most helpful features of ActiveCampaign because it allows you to increase your conversion rates.

Thanks to ActiveCampaign you have the ability to assign tags to your leads. By doing so, you can segment your audience in order to reach them with the most relevant content and offer, tailored for them. With ActiveCampaign you can easily create workflow and funnels to improve your sales, thanks to an intuitive drag-and-drop campaign builder that everyone can use.

ActiveCampaign gives you all the tools you need to improve your lead generation activity. You can create beautifully designed opt-in forms and install them on your website. Moreover, the in-build analytics tool helps you to track your email marketing results, in order to understand what works and what doesn’t and identify your best prospects and clients.

Powered by the latest innovations in machine learning, Watson is the open, multicloud platform that lets you automate the AI lifecycle. Build powerful models from scratch, or speed time-to-value with pre-built enterprise apps.

IBM Watson is an artificial intelligence platform that provides companies with the power they need to accelerate research and discovery, predict interruptions and enrich interactions.

The platform gives companies complete control over what is important in the business and allows them to retain ownership of their data, training, intellectual property and insights.

What you can do with ActiveCampaign and IBM Watson

Create new IBM Watson contacts in lists with ActiveCampaign

Create new IBM Watson contacts in queries with ActiveCampaign

Update IBM Watson contacts in lists with ActiveCampaign

Update IBM Watson contacts in queries with ActiveCampaign

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About LeadsBridge

LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.

Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over 370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.

 

Other popular IBM Watson integrations offered by LeadsBridge

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Try LeadsBridge for free today or schedule a demo to see how LeadsBridge can help you scale your lead generation and marketing automation