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What is ActiveCampaign
Activecampaign allows you to create automated follow-up sequences and newsletters to nurture leads and customers. ActiveCampaign automation is one of the most useful features of ActiveCampaign because it helps increase conversion rates by sending highly personalized messages and relevant offers to your audience.
Benefits of using ActiveCampaign
Thanks to ActiveCampaign you have the ability to assign tags to your leads. By doing so, you can segment your audience in order to reach them with the most relevant content and offer, tailored for them. With ActiveCampaign you can easily create workflow and funnels to improve your sales, thanks to an intuitive drag-and-drop campaign builder that everyone can use.
Why should I use ActiveCampaign
ActiveCampaign gives you all the tools you need to improve your lead generation activity. You can create beautifully designed opt-in forms and install them on your website. Moreover, the in-build analytics tool helps you to track your email marketing results, in order to understand what works and what doesn’t and identify your best prospects and clients.
What is Nimble
Nimble CRM is a platform for managing customers relationships, strongly focused on Social Media, designed for small and midsize businesses. Populate the contact profiles including all the necessary information may be a lenghty process with a lot of data entry work. Also keeping track of the contacts activities is not easy without a solution that helps you put everything in the right place.
Benefits of using Nimble
Nimble CRM provides a tool which automatically populate the contact profiles and interaction histories such as email conversations, social media profiles, social media activities and a social listening feature to keep contact profiles updated. In addition, Nimble CRM provides a sales management solution with a suite of tools for managing sales cycle, forecasting, analytics, deals, tasks and communications. Thanks to the Group Messaging feature, you can also manage your Email Marketing activities, send email messages to group of contacts, get tracking and analytics information such as message opens and clicks, to easily identify the hottest prospect.
Why should I use Nimble
Nimble CRM also provides a native integration with Google Apps/Office 365 that unify email, calendar and social history, and 100+ Integration Partners, including MailChimp, Hootsuite, Evernote, Salesforce and ActiveCampaign. For a better customer relationships management, Nimble CRM provides desktop notifications, browser extensions (Google Chrome, Safari, Mozilla Firefox) and a mobile app available for iOS and Android devices.