Generate more leads with the Facebook Instant Articles Forms + Constant Contact integration

Instant Articles is a mobile publishing format specifically designed for mobile devices, that enables you to promote contents and articles on the Facebook Platform, without redirecting your audience to a website or blog. Unlike blog posts or website pages, this format loads fast on the users’ devices and offer fast, interactive stories that engage people. Instant Articles’ contents can be imported directly from your CMS using a third party plugin like Atavist, Drupal or Wordpress.

However, promoting instant articles allows you to run retargeting campaigns on users who engaged with your content. In fact, those users can be automatically be grouped into a Custom Audience in order to create a second campaign that aims to raise your brand, make a front-end offer, etc.

Instant Articles also can be also integrated with a call to action and pre-filled to collect users’ relevant data such as name, surname, email or telephone number, just to name a few. By doing so, you’ll be able to store your leads into a CSV file or sync them automatically with your CRM/email marketing software using LeadsBridge, in order to send instant welcome emails and improve the quality of your leads.

Constant Contact is an easy-to-use email marketing platform designed to manage your leads and clients efficiently.

Constant Contact allows you to get email results fast. Its email letter’s drag-and-drop builder, lets you create beautifully designed emails without writing codes. By using pre-built templates, the process of creating newsletters is even easier. Import your leads The CRM allows you to import all your existing contacts from your email provider, wherever you stored them. Improve subscribers You can increase your leads using web forms that allow people to subscribe to your list. Web forms can be designed from scratch, but you can also use templates provided by the software.

Track your results Constant Contact allows you to track your campaigns’ results. Analyze clicks and email opens, and customize your follow ups based subscribers’ behavior. By doing so, you’ll understand which messages work best, and improve your campaigns to reach your goals.