Facebook Lead Ads are a type of ads specifically designed to collect leads.
In comparison to traditional ads that drive to website landing pages, with Facebook Lead Ads, the process of generating leads on Facebook is much easier. In fact, when users click on a Lead Ad on Facebook they instantly visualize a registration form to leave their data, without leaving the social network. The opt-in forms are pre-filled.
Facebook Lead Ads are optimized for mobile navigation and allow advertisers to easily collect leads from smartphones and tablets. User's data, in fact, are automatically added by Facebook which takes them from their personal profiles.
HTTP is a protocol that works with a client / server architecture. The client makes a request, and the server returns the response. In common use, the client corresponds to the browser and server the machine on which the website resides. There are therefore, two types of HTTP messages: request messages and reply messages.
HTTP differs from other layers seven protocol such as FTP, because connections are generally closed once a particular request (or a series of related requests) has been met.
This behavior makes the HTTP protocol ideal for the World Wide Web, where the pages very often contain links to pages hosted by other servers thus decreasing the number of active connections limiting them to those actually needed with an increase in efficiency (lower load and occupancy) both on the client and on the server. However, sometimes it poses problems for web content developers, because the stateless nature of the browsing session forces to use alternative methods (typically based on cookies) to preserve the user's status.

What you can do with Facebook Lead Ads and HTTP Request (GET/POST)

Create new HTTP Request (GET/POST) leads with Facebook Lead Ads

Update HTTP Request (GET/POST) leads with Facebook Lead Ads

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LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.

Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over 370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.

 

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