Automatically sync your leads with the Google Ads lead form extensions + FTP/SFTP integration

Google Lead Form Ads is the new search ad extension designed to help businesses capture more and better leads on Google’s search engine results ads without the need of sending traffic to an external website.

Thanks to this new, smart lead generation technology, advertisers can capture leads’ data easily when users are searching for a company or a product, or when they type specific keywords on Google. Moreover, thanks to Google Lead Form Ads, you can convert your Google audience faster, providing better and more accessible, and meaningful user experience, reducing the barriers for leads to submit their details.

Google Lead Form Ads will show an opt-in form when users click on the ad. Since the form’s fields are automatically pre-populated with the Google account’s user data, the lead generation process becomes extremely easy, frictionless and effective, allowing companies to collect more leads at lower costs. The Form Ads extension is currently on beta and users who want to use it can contact LeadsBridge customer support to receive the whitelisting instructions.

FTP/SFTP are two different protocols used to transfer data over the internet. FTP, in fact, stands for File Transfer Protocol, and companies all over the world use it to share files with internet users.

These files can be downloaded from an FTP server by people who connects to internet through and FTP client. SFTP - Secure File Transfer Protocol, ensures that the files and data are transferred through a safe stream.

Today, the FTP protocol is considered very unsafe and risky, because data like usernames and passwords are not encrypted during the transfer. However, File transfer protocol without encryption is still the most widely used on internet.