Automatically sync your leads with the LinkedIn Lead Gen Forms + Emarsys integration

LinkedIn Lead Gen Forms is a solution that helps you drive high-quality leads from your Sponsored Content campaigns on Linkedin. These ads are particularly useful thanks to a design optimized for mobile devices. According to LinkedIn, 80% of involvement with sponsored content takes place on mobile devices. This creates a barrier when it comes to lead generation, because many users will not take the time to fill out a form.

This tool is handy to use because LinkedIn Lead Gen Forms allows you to acquire quality leads using pre-filled forms with LinkedIn profile data. This presents new opportunities to grow your lead generation strategy.

Being able to request more information from our leads, without drastically lowering the conversion rate, is undoubtedly a good reason to use LinkedIn Lead Gen Forms. This LinkedIn Lead Gen Forms feature gives you the ability to collect more data without damaging conversions, but also to choose which type of information to manage and create advertising campaigns accordingly. Furthermore, with the Lead Gen LinkedIn modules, the modules are automatically filled with information in users' LinkedIn profiles, thus eliminating the extra work that the user had to do manually. For example, if you want to run an ad on LinkedIn promoting a free download from your website, every user who clicks on that ad will see the Lead Gen module. For example, if you want to run an ad on LinkedIn promoting a free download from your site Web, every user who clicks on that ad will see the Lead Gen module.

Emarsys is the largest independent marketing platform company in the world and enables truly personalized one-to-one interactions between marketers and customers across all channels.

Founded in 2000, Emarsys allows over 2,200 brands in over 70 countries to connect with their customers around the world. Every day Emarsys provides over 350 million personalized interactions on email, mobile, social and web.

With Emarsys loyalty, enriching the customer journey and increasing revenue will be the workhorse of your company. The Emarsys marketing platform has an AI enabled and offers an intuitive and easy-to-use solution for marketers, allowing companies to scale decisions and marketing actions well beyond human capabilities.