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What is LinkedIn Lead Gen Forms
LinkedIn Lead Gen Forms is a solution that helps you drive high-quality leads from your Sponsored Content campaigns on Linkedin. These ads are particularly useful thanks to a design optimized for mobile devices. According to LinkedIn, 80% of involvement with sponsored content takes place on mobile devices. This creates a barrier when it comes to lead generation, because many users will not take the time to fill out a form.
Benefits of using LinkedIn Lead Gen Forms
This tool is handy to use because LinkedIn Lead Gen Forms allows you to acquire quality leads using pre-filled forms with LinkedIn profile data. This presents new opportunities to grow your lead generation strategy.
Why should I use LinkedIn Lead Gen Forms
Being able to request more information from our leads, without drastically lowering the conversion rate, is undoubtedly a good reason to use LinkedIn Lead Gen Forms. This LinkedIn Lead Gen Forms feature gives you the ability to collect more data without damaging conversions, but also to choose which type of information to manage and create advertising campaigns accordingly. Furthermore, with the Lead Gen LinkedIn modules, the modules are automatically filled with information in users' LinkedIn profiles, thus eliminating the extra work that the user had to do manually. For example, if you want to run an ad on LinkedIn promoting a free download from your website, every user who clicks on that ad will see the Lead Gen module. For example, if you want to run an ad on LinkedIn promoting a free download from your site Web, every user who clicks on that ad will see the Lead Gen module.
What is Sailthru
Sailthru is a multichannel campaign management platform designed for modern marketers and media companies, that helps you generate more customers and grow your business. Sailthru enables you to run effective marketing campaigns, with the goal of building a 1:1 relationship with your leads and clients, increasing conversions and reducing churn. Improve your email marketing Marketers and business owners know the importance of email marketing.
Benefits of using Sailthru
Sailthru allows you to improve your email marketing campaigns, by increasing opens, clicks and conversions due to an impressive level of personalization that improves your email performances. Marketing automation allows you to identify the different buyer personas within your list, automatically. This makes your life easier. Using triggers, while the software pre-qualifies your best clients without effort, you can focus on what matters most for your business. Based on how your contacts behave, Sailthru automatically segmentate your audience and send them the most relevant content and the offers that matter for them.
Why should I use Sailthru
Thanks to Sailthru, you can create a unique customer journey for your clients, driving them through your entire pipeline successfully. Coordinate email, web and mobile campaigns. With Sailthru you can customize and optimize your audience’s experience by reaching them through their preferred channel.
The goal of Western Autogroup was to generate sales leads for 2017. Using LeadsBridge and Facebook Lead Ads, Western Autogroup was able to decrease the cost per lead up to -52%