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What is Zoom Webinar
Zoom Webinar is an easy video and web conferencing platform that allows you to communicate with your audience with video. With Zoom webinar, you can create highly performing events and conferences and engage with your audience leveraging your social media presence. In fact, the platform allows you to easily broadcast your event to Facebook Live or YouTube, and you don’t need to worry about technical stuff: the software is extremely easy-to-use, and event assistance is available upon request.
Benefits of using Zoom Webinar
There are many benefits you can get from using Zoom Webinar, for example, you can take advantage of a one-click HD screen sharing, allowing you to share your PC screen and create web conferences, presentations and much more. Moreover, thanks to the double screen support, you can show slides and performances at the same time, to further improve your online events, giving them more professionality.
Why should I use Zoom Webinar
With Zoom webinar you have everything under your control. You can mute/unmute panelists, record the entire event, and also leverage the conference’s dialog box with live or text answers, in order to create Polls and Q/A sessions. Post-webinar reporting tools enable you to track your attendee’s behaviors during webinars and learn how to improve your performances.
What is Google Analytics
Google Analytics is a web analytics service. It allows you, for example, to measure the efficiency of your marketing activities and improve your website performances. Google Analytics requires you to install the tracking code on your website or blog. By doing so, you’ll be able to get important insights this tool.
Benefits of using Google Analytics
Google Analytics makes it possible in various ways to understand if we are channeling economic efforts in the right direction, mainly with its four advanced reporting areas. Thanks to it, you will discover who your audience is, how these people have reached your website, what they did during the exploration, and whether they have converted or not.
Why should I use Google Analytics
If you want to understand which campaigns generate the most conversions and sales, you'll surely need Google Analytics to do it this tool will allow you to analyze your campaigns in detail: bounce rates, subscriptions, conversions, time spent on the site and much other. Furthermore, Google Analytics can help you allocate your budget more intelligently, as it distinguishes functional from dysfunctional practices.
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