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Nurturing and conversion

Nurturing and conversion

First-party vs. third-party data: What’s the difference?

TL;DR Data comes in four types: zero, first, second, and third party, differing in source, reliability, and privacy risk. First party data, collected directly from your own channels, is the most reliable and safest for personalization…

Marco Cirillo

Marco Cirillo |
9 min read

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Nurturing and conversion

5 creative ways to use Customer Lifetime Value Custom Audiences to boost your Facebook Ads

Customers are the lifeblood of any business. A continuous stream of customers patronizing your business will help it to…

Mark Cirillo|
May 25, 2018 |
4 min read

Nurturing and conversion

The latest guide on what is facebook audience network and how will help your digital strategy

Most entrepreneurs and business owners now have to invest a lot of time and money Facebook Audience Network ads…

Mark Cirillo|
May 11, 2018 |
6 min read

Nurturing and conversion

4 Advertising Ideas for Real Estate Agents Ready to Face the Uprising Millennial Home Ownership Demand

The real estate industry is one that evolves on a constant basis. It’s a professional that demands that you…

Mark Cirillo|
May 07, 2018 |
6 min read

Nurturing and conversion

How a Good Video Marketing Idea Can Highly Increase Your Car Dealership Sales Profits

Social media has become one of the biggest advertising platforms for businesses all over the world. However, many people…

Mark Cirillo|
April 28, 2018 |
6 min read

Nurturing and conversion

Build Car Sales Follow Up Email That Really Work With This Succesfull Lead Nurturing Email Strategy

If you run a car sales company, there are some marketing techniques and strategies for which you only need…

Mark Cirillo|
April 16, 2018 |
6 min read

Nurturing and conversion

5 tips to build a high converting landing page and survive the cost-per-click Armageddon

Let’s be straight, you’d like to get as much leads as possible spending the least amount of money. How…

Andrew Bailey|
April 11, 2018 |
4 min read

Top Articles
from the Blog

First-party vs. third-party data: What’s the difference?

TL;DR Data comes in four types: zero, first, second, and third party, differing in source, reliability, and privacy risk. First party data, collected directly from your own channels, is the most…

Marco Cirillo|
July 30, 2026 |
9 min read

facebook real estate

35 quick and easy Real Estate Facebook post ideas

TL;DR Facebook remains the top lead-gen platform for real estate, with strong reach, targeting, and conversion rates. Follow Meta’s best practices: precise targeting, video/carousel formats, consistent posting, and clear property details. The…

Mark Cirillo|
July 28, 2026 |
15 min read

AI lead generation

How to use AI for lead generation

TL;DR AI helps you find and focus on better leads by scoring them based on behavior, so your team spends time on people who are actually likely to buy. You can…

Elena Mazaheri|
July 23, 2026 |
8 min read

Get inspired by these 26 high-converting Facebook lead ads examples

TL;DR Good Facebook lead ads make one clear promise to one audience, back it up fast with proof, and use one easy call to action. Keep the form short, add a…

Hephzy Asaolu|
July 21, 2026 |
16 min read

Meta ads best practices to follow in 2026

TLDR; Ad copy should be short, benefit-focused, personalized, and paired with a strong CTA Creative needs good quality visuals, consistent branding, and proper labeling for UGC or influencer content Lead ads convert…

Elena Mazaheri|
July 17, 2026 |
13 min read