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Lead acquisition

Everything you need to know about LinkedIn Lead Gen Forms

LinkedIn Lead Gen Forms allows advertisers to collect leads directly on the platform with mobile-friendly technology, without needing a landing page. But how can your ads get clicks and bring in conversions instead of your…

Mark Cirillo

Mark Cirillo |
16 min read

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Latest

Facebook lead management

Tracking and growth

Facebook lead management: Benefits and more

Moving leads through the customer journey looks different for every business. At its core, the process is always the…

Elena Mazaheri|
May 08, 2025 |
4 min read

How to optimize Facebook Ads

Tracking and growth

How to optimize your Facebook ads: The ultimate guide

We know that Facebook is a big deal when it comes to branded content and promotions. However, just because…

Elena Mazaheri|
May 07, 2025 |
7 min read

How much does TikTok Ads cost?

Tracking and growth

How much does it cost to advertise on TikTok?

Social media advertising is one of the quickest and most efficient ways to reach a targeted audience. From raising…

Andrew Bailey|
May 05, 2025 |
10 min read

Tracking and growth

How to use TikTok Pixel: TikTok conversions tracking

Thinking about getting your brand in front of millions of active TikTok users? As more businesses tap into TikTok’s…

Lizzie Davey|
May 02, 2025 |
6 min read

marketing automation examples

Tracking and growth

5 practical marketing automation examples to boost your strategy

Marketing automation is widely adopted because it works. It cuts back on manual tasks, lowers costs by reducing resource-heavy…

Marialuisa Aldeghi|
April 30, 2025 |
6 min read

VinSolutions Facebook integration cover

Tools and Integrations

A VinSolutions guide to maximizing your dealership capabilities

Organizing the operational processes of a dealership can be challenging in itself. From managing customer related tasks to ideating…

Charlotte Odwyer|
April 28, 2025 |
5 min read

Top Articles
from the Blog

Everything you need to know about LinkedIn Lead Gen Forms

LinkedIn Lead Gen Forms allows advertisers to collect leads directly on the platform with mobile-friendly technology, without needing a landing page. But how can your ads get clicks and bring…

Mark Cirillo|
December 12, 2025 |
16 min read

Top six automotive marketing strategies and ideas for 2026

The automotive industry is highly competitive, which makes marketing in this area a high-stakes, challenging operation. Advertising strategies that would have driven results in the past do not have…

Ana Gotter|
December 11, 2025 |
12 min read

The perfect Google Ads campaign structure

The perfect Google Ads campaign structure: A guide for 2026

When it comes to pay-per-click (PPC) advertising with Google Ads, many factors determine the success of your campaigns. One of them is your Google Ads campaign structure.  A well-designed structure…

Britney Steele|
December 10, 2025 |
8 min read

The ultimate guide to LinkedIn conversion tracking

Most marketers still measure their LinkedIn Ads performance by clicks and impressions. But that’s not enough. You need to see which campaigns drive the pipeline using LinkedIn conversion tracking.  This feature…

Elena Mazaheri|
December 08, 2025 |
4 min read

crm lead management

CRM lead management: The best tools to try in 2026

If your ads are working but your pipeline is still messy in 2026, you need to do something about your CRM lead management. Your lead management and CRM are not…

Elena Mazaheri|
December 05, 2025 |
5 min read