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Lead acquisition

How to receive Facebook leads email notifications for instant follow-up

TL;DR Facebook lead ads let people sign up without leaving Facebook. Meta shows new leads in its Leads Center. But it won’t email you the second they come in. Slow follow-up kills deals. Most teams take hours.…

Marco Cirillo

Marco Cirillo |
15 min read

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Latest

tiktok conversion api

Tracking and growth

Everything you need to know about TikTok Conversion API

TikTok has quickly become one of the most popular social media platforms in the world, boasting over 1 billion…

Marialuisa Aldeghi|
January 25, 2024 |
5 min read

The best LinkedIn automation tools

Tools and Integrations

The best LinkedIn automation tools for 2024

In this fast-paced era of digital marketing, staying ahead of the competition is crucial. For marketers and advertisers, LinkedIn…

Andrew Bailey|
January 22, 2024 |
5 min read

journey based advertising

Nurturing and conversion

The ultimate guide to journey-based advertising

As a marketer, you know how hard it is to turn leads into customers. It’s even harder when you…

Marialuisa Aldeghi|
January 18, 2024 |
3 min read

Facebook Dynamic ads

Nurturing and conversion

Facebook Dynamic Ads: The complete guide for 2024

According to a worldwide survey, 89% of social media marketers use Facebook for business promotion, with an additional 80%…

Hephzy Asaolu|
January 08, 2024 |
16 min read

Facebook Lookalike Audiences

Nurturing and conversion

Facebook Lookalike Audiences: The complete guide

The Facebook Ads Manager and Meta business suite together offer tools and features to optimize and run ad campaigns…

Hephzy Asaolu|
January 02, 2024 |
13 min read

Nurturing and conversion

How to create B2B Facebook Ads that actually convert 

For years now, Facebook has been well-regarded as one of the best (if not the best) advertising platforms for…

Marco Cirillo|
December 21, 2023 |
7 min read

Top Articles
from the Blog

How to receive Facebook leads email notifications for instant follow-up

TL;DR Facebook lead ads let people sign up without leaving Facebook. Meta shows new leads in its Leads Center. But it won’t email you the second they come in. Slow follow-up kills…

Marco Cirillo|
November 11, 2026 |
15 min read

CRM tools for small businesses

10 best CRM solutions for small businesses to grow sales

TL;DR A CRM keeps every contact, deal and follow-up in one place, so leads stop slipping through the cracks. If on a budget, HubSpot, Zoho CRM, Freshsales and Capsule all have…

Elena Mazaheri|
November 09, 2026 |
11 min read

how to boost facebook marketplace

How to boost Facebook Marketplace ads and listings (2027 edition)

TL;DR Posting is free and organic; boosting is paid, wider reach, plus ad reporting. Fix photos, title keywords, category and price before spending a cent. Boost from Your Listings: pick objective, audience,…

Elena Mazaheri|
November 05, 2026 |
8 min read

Best workflow management software

The 10 best workflow management software for teams

TL;DR Workflow management software helps you map workflows, assign each step to the right person, and automate the handoffs and approvals in between. For visual team workflows, look at monday.com, Asana…

Elena Mazaheri|
November 03, 2026 |
10 min read

tiktok lead generation

How to master TikTok Lead Generation Ads & get more leads

TL;DR TikTok Lead Generation ads let people send you their contact info without leaving the app. They tap your ad, fill out a short form, often with some fields already…

Marialuisa Aldeghi|
October 30, 2026 |
16 min read