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Facebook custom audience

Nurturing and conversion

A step-by-step guide to Facebook custom audiences

TL;DR Facebook Custom Audiences target people already familiar with your business. You can build audiences from website visitors, CRM contacts, app users, and engagement. Meta Pixel and CRM integrations help track users and automate updates. Retargeting warm audiences…

Elena Mazaheri

Elena Mazaheri |
19 min read

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Latest

Tracking and growth

Google My Business for Car Sales: all the benefits of an optimised page

An optimized Google my Business listing for your car dealership will enable you to rank high in Google search…

Luke Ramassa|
September 07, 2018 |
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Tracking and growth

How to download your LinkedIn contacts to your contact manager database

Networking is a crucial part of any professional’s career, that’s why LinkedIn has seen such a success in the…

Susana Mora Di Mare|
September 04, 2018 |
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Lead acquisition

How to get leads with (almost) no money: 7 unfair advantages of going deep with content marketing

You know those moments when you are so grateful for the existence of Google because it saves your life…

Mark Cirillo|
August 30, 2018 |
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Tracking and growth

How to transform your Google Sheets into a High Performing CRM for your company

The familiarity that traditional tools such as Excel and Google Sheets provide for businesses and professionals is not something…

Susana Mora Di Mare|
August 22, 2018 |
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Lead acquisition

5 Ways to Create the Perfect Facebook Ad Creative

Nobody’s perfect. But Facebook ad creatives should be. All it takes is one moment to capture the attention of…

Anna Hubbel|
August 21, 2018 |
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Lead acquisition

Hey Real Estate Agent, you can increase leads promoting your reviews!

Are you finding it hard to generate real estate agent leads for your business? If your answer is yes,…

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Top Articles
from the Blog

facebook custom audiences

A step-by-step guide to Facebook custom audiences

TL;DR Facebook Custom Audiences target people already familiar with your business. You can build audiences from website visitors, CRM contacts, app users, and engagement. Meta Pixel and CRM integrations help track users…

Elena Mazaheri|
May 26, 2026 |
19 min read

How to grow your email list

How to grow your email list: Top 5 strategies

TL;DR Organic list growth through lead magnets, exit-intent popups, and content upgrades consistently outperforms passive signup forms. Social media grows your list when bio links and lead-capture posts are tied to…

Elena Mazaheri|
May 25, 2026 |
7 min read

Facebook lead generation for real estate

Facebook lead generation for real estate: The complete guide

TL;DR Facebook can help real estate agents reach buyers, sellers, renters, and investors. Use Meta Lead Ads with strong visuals, simple forms, and clear offers. Follow Housing Special Ad Category rules to…

Andrew Bailey|
May 22, 2026 |
7 min read

How to find your digital marketing agency’s target audience: A guide

TL;DR Most agencies lose new business because their audience targeting is too vague. A target audience for an agency is a specific combination of firmographic, demographic, behavioral, and psychographic signals. What…

Elena Mazaheri|
May 18, 2026 |
7 min read

How to set up LinkedIn Events: The complete guide

TL;DR Sync registration data to your CRM automatically using tools like Salesforce or HubSpot. Create a LinkedIn Event from a LinkedIn Page to promote webinars, live streams, or in-person events. Use registration…

Elena Mazaheri|
May 15, 2026 |
12 min read