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Lead acquisition

Everything you need to know about LinkedIn Lead Gen Forms

TL;DR LinkedIn Lead Gen Forms let you collect leads directly on LinkedIn without sending users to a landing page.  Forms are pre-filled with profile data, which makes sign-ups faster and completion rates higher.  You pay for ads…

Mark Cirillo

Mark Cirillo |
16 min read

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Latest

Lead acquisition

How to Build Real Estate Facebook Ads That Really Work for Leads Generation

With so many advertising platforms available on the internet, it can be difficult trying to pick out the right…

Mark Cirillo|
April 25, 2018 |
6 min read

Lead acquisition

Form abandonment SUCKS! How to fix this problem and immediately start increasing leads on your website

You heard that the only way to generate leads on your website is to create enticing landing pages on…

Mark Cirillo|
April 24, 2018 |
6 min read

Nurturing and conversion

Build Car Sales Follow Up Email That Really Work With This Succesfull Lead Nurturing Email Strategy

If you run a car sales company, there are some marketing techniques and strategies for which you only need…

Mark Cirillo|
April 16, 2018 |
6 min read

Nurturing and conversion

5 tips to build a high converting landing page and survive the cost-per-click Armageddon

Let’s be straight, you’d like to get as much leads as possible spending the least amount of money. How…

Susana Mora Di Mare|
April 11, 2018 |
4 min read

Tracking and growth

Anonymous Lead Tracking helps in Generating Qualified leads: Real-time Case Study

Your inbound marketing strategy attracts a lot of leads. That’s good news, right? But the bad news is, not…

Ankit Prakash|
April 06, 2018 |
5 min read

Nurturing and conversion

Stop sending lousy leads to your salesmen: follow these tips to increase the quality of your leads by 200%

The quality of your leads determines whether you succeed or fail in business. For most businesses, generating leads is…

Mark Cirillo|
March 28, 2018 |
5 min read

Top Articles
from the Blog

Everything you need to know about LinkedIn Lead Gen Forms

TL;DR LinkedIn Lead Gen Forms let you collect leads directly on LinkedIn without sending users to a landing page.  Forms are pre-filled with profile data, which makes sign-ups faster and completion…

Mark Cirillo|
June 16, 2026 |
16 min read

The best Mailchimp alternatives by use case

TL;DR Mailchimp’s pricing jumps sharply as your list grows, which is why many marketers start looking for alternatives. The best replacement depends on your use case for free, nonprofit, SMS, automation-heavy,…

Elena Mazaheri|
June 12, 2026 |
8 min read

How to receive Facebook leads email notifications for instant follow-up

TL;DR Facebook lead ads let users submit their info without leaving Facebook. Facebook doesn’t notify you automatically and you have to set that up yourself. Without a notification system, your team could…

Marco Cirillo|
June 10, 2026 |
14 min read

how to advertise your travel agency

How to advertise your travel agency online

TL;DR Most travel agencies lose bookings because potential clients can’t find them online, and not because their offers are bad. Social media lead generation ads on Facebook, Instagram, and TikTok are…

Elena Mazaheri|
June 08, 2026 |
6 min read

lead enrichment

How lead enrichment practices can elevate your strategies

TL;DR Lead enrichment adds missing data points to your prospect profiles so your team stops wasting calls on the wrong people The four core benefits: standardized data, clearer purchase intent, better…

Charlotte Odwyer|
June 04, 2026 |
12 min read