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Tags: #Google

google ads best practices 2023

Google Ads best practices to level up your advertising game in 2026

Keeping up with Google’s ad changes can feel like a full-time job. It feels like every week there is a new update to get to grips with and the tactics that were successful two…

Tagged by #Google

how to reduce advertising cost

How to reduce advertising costs on Facebook and Google Ads

In the dynamic world of digital marketing, the cost of advertising on platforms like Facebook and Google can quickly…

travel agency ads

The best travel agency ads to get inspired by

At first glance, it would seem easy to get users to click on an ad for a travel agency…

The perfect Google Ads campaign structure

The perfect Google Ads campaign structure: A guide for 2025

When it comes to pay-per-click (PPC) advertising with Google Ads, many factors determine the success of your campaigns.One of…

lead data

How to collect and manage lead data: The ultimate guide

In the competitive world of digital marketing, businesses are always looking for effective ways to generate and manage leads.…

The complete guide to B2B ads: 5 strategies to follow

When it comes to growing a business in the B2B (business-to-business) space, a well-planned advertising strategy is essential. B2B…

lead generation best practices

Complete guide to lead generation best practices

Lead generation is essential for any business, no matter the size. It is the most important aspect of a…

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from the Blog

Everything you need to know about Facebook Conversions API

Advertising is substantially reliant on data. What goes in terms of current trends, target audience behavior and expectations, and even the tone of voice used to communicate the message. All…

The complete guide to TikTok advertising (with examples)

TikTok is a video-sharing social networking service that enables users to make short videos, usually fifteen seconds long, in different genres, such as dance and comedy.  Whether you want to…

How to collect high-quality student leads with lead generation ads

Looking for ready-to-subscribe student leads?  Generating leads in higher education is all about getting prospective students interested in your institution.  However, there are so many options out there, how can your…

Facebook Ads Funnel

How to create a Facebook ads funnel that converts

There’s no doubt about the advantages Facebook ads can have for many businesses in reaching their target audience. However, their success varies widely from one company to another.  Many businesses…

Facebook Ads Conversions Tracking

The complete guide to Facebook ads conversion tracking

There’s a lot of effort that goes into making a marketing campaign. But even after you’ve started the campaign and shown everyone what you’ve worked on, it calls for…