Tags: #Google

A complete guide to lead management (with strategies and examples)

Leads are the lifeblood of every business, and the generation of these integral players is typically the primary focus when deciding which tactics to bring into action. Of course, these decisions require deliberation based…

Hephzy Asaolu |
18 min read

Lead acquisition

Google Ad examples that work

Around 2.14 billion customers do their shopping online as the trend continues to grow. If running a business, you…

Elena Mazaheri|
February 22, 2023 |
10 min read

Nurturing and conversion

Best target audience examples for your campaigns

Everyone’s talking about hyper-personalized and highly-targeted marketing, but what do these terms really mean? It all comes down to…

Hephzy Asaolu|
January 25, 2023 |
13 min read

Nurturing and conversion

Bring customers ashore with these retargeting ads examples

Millions of consumers surf the internet every day and marketers aim to bring them to the waves of their…

Andrew Bailey|
December 07, 2022 |
7 min read

Lead acquisition

How lead generation automation can elevate your business

Lead generation, the process of garnering the interest of prospective customers, is a multifaceted operation. This practice is essential…

Charlotte Odwyer|
November 29, 2022 |
8 min read

Nurturing and conversion

Google Customer Match: A complete guide

Google Ads is on every marketer’s checklist these days, mostly for its ability to build solid, goal-focused campaigns. Google estimates…

Mark Cirillo|
November 25, 2022 |
18 min read

Tracking and growth

The complete guide to CRM retargeting

Engagement is a necessary element of getting more conversions and sales deals. That’s why marketers use retargeting ads to…

Mark Cirillo|
November 21, 2022 |
9 min read

Tags: #Google

A complete guide to lead management (with strategies and examples)