Streamline your data management process with the MySQL + LinkedIn Matched Audiences integration

MySQL is an open source relational database management system based on Structured Query Language (SQL). MySQL runs on virtually all platforms, including Linux, UNIX, and Windows. Although it can be used in a wide range of applications, MySQL is most often associated with web-based applications and online publishing. Like almost all other database systems on the market, MySQL is a relational database system.

(MySQL Support) MySQL offers a full range of support options for your specific needs. In addition, technical support is designed to save you time and to ensure you achieve the highest levels of performance, reliability and availability in the shortest possible time.

MySQL supports as its database language SQL. This is a standardized language for querying and updating data and for the administration of a database. Full-text search simplifies and accelerates the search for words that are located within a text field. If you employ MySQL for storing text, you can use full text search to implement simply an efficient search function.

LinkedIn Matched Audiences is a set of targeting tools that allow advertisers to better reach users on the platform using their own data. LinkedIn already provides a unique and convenient way to target members by company, industry, skills, titles, and more.

The main benefit of the LinkedIn Matched Audience is the matched audience. In fact, by using matched audiences, you can redirect website visitors, market contacts from customer databases and marketing automation platforms, and reach the decision-makers of target companies for your account-based marketing programs. It is available for all LinkedIn advertising products, including sponsored content, sponsored InMail, and other ad formats.

The matched audience helps increase ROI by allowing you to focus your efforts on the audience and on the accounts that are most likely to generate revenue. But this is not all: the retargeting of the website allows you to market LinkedIn members who have visited your website. You can easily define a target audience and publish relevant advertising content based on the pages visited by users on your site. Contact targeting allows you to upload or integrate your contact lists. Create a custom audience by uploading your email address lists or connecting your contact management platform. Account targeting helps you reach decision-makers within your target accounts.