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What is Oracle Eloqua
Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.
Benefits of using Oracle Eloqua
Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.
Why should I use Oracle Eloqua
Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.
What is Gmail
Gmail is a free email provider that offers an email service associated with your Google account where users can sign in via web browsers, Android apps, or iOS apps. Gmail provides 15 GB of email storage and the ability to send an email with up to 50 megabytes of attached files. This program also allows you to organize emails in folders and tabs.
Benefits of using Gmail
An interesting feature of Gmail is that the email system automatically scans emails to check for attachments that may contain viruses or malware, and offers a spam filtering feature that automatically recognizes and marks spam and e-mail messages and stores them in a dedicated folder.
Why should I use Gmail
Finally, Gmail provides dialing tools that allow users to customize their email messages with fonts, colors, emoticons, elegant photos and much more.
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