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Lead acquisition

effective digital marketing strategy

5 Effective digital marketing lead generation strategies for 2026

Lead generation is a system. You either have it or you don’t. You can, however, build the system well, and your pipeline grows on schedule. But that requires a lead generation strategy built on tried-and-tested…

In this category

The complete guide to Marketing Qualified Leads

A marketing qualified lead (MQL) is a lead that has shown interest in your products or services by taking,…

Generate mortgage leads: 20 strategies companies need to test

A study revealed that more than 6 million home sales occur in the United States every year and 92%…

LinkedIn for Real Estate: How useful is a good Page to generate Leads?

LinkedIn is a professional social media network. It’s designed for use by all types of professionals and businesses, with…

The Ultimate Guide to Legal Advertising

Advertising has always been more of an art than a science.  You can have the best advertising platform in the…

Improving the quality of your insurance leads (with benchmark)

The 2018 Insurance Barometer study revealed that 60% of all people in the United States were covered by some…

LinkedIn Lead Gen Forms Are Changing Everything for the B2B Market: Here is how

Lead generation is important to every business. To increase your customers’ base, you need a stream of leads from…

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from the Blog

What are Meta ads? Everything you need to know!

Meta advertising is about promoting ads in different channels and reaching audiences. It focuses on advertising tools, ad placements, industry-specific events, and using machine learning.  All this is to offer…

How to check Facebook Conversions API events: A step-by-step guide

Running Meta ads without tracking your server events can be the reason you are not getting enough from your ad budget. You want your events to appear in Events Manager…

digital marketing lead generation strategy

5 Effective digital marketing lead generation strategies for 2026

Lead generation is a system. You either have it or you don’t. You can, however, build the system well, and your pipeline grows on schedule. But that requires a lead…

How to receive Facebook leads email notifications for instant follow-up

Facebook lead ads is a valuable tool for B2B and B2C businesses. They help gather lead information rather than solely promoting quick sales. However, the true value lies in how…

How to implement marketing automation: A step-by-step guide

Marketing automation is more of a strategy than a few bunched-up tasks and tools. When done right, it shortens sales cycles and makes every campaign work better.  But how long…