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Lead acquisition

Lead acquisition

Everything you need to know about LinkedIn Lead Gen Forms

TL;DR LinkedIn Lead Gen Forms let you collect leads directly on LinkedIn without sending users to a landing page.  Forms are pre-filled with profile data, which makes sign-ups faster and completion rates higher.  You pay for ads…

Mark Cirillo

Mark Cirillo |
16 min read

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In this category

Lead acquisition

SEO or Email Marketing ? Which one is the most effective strategy for your lead generation campaign

Lead generation is a crucial marketing task for any business. In fact, 85% of marketers say that lead generation…

Ash Salleh|
June 28, 2019 |
4 min read

Lead acquisition

How to use LinkedIn to build a solid b2b lead generation strategy for your business

Over the years, LinkedIn has transitioned from a small social networking site to a world force. LinkedIn publishing platform…

Mark Cirillo|
May 30, 2019 |
5 min read

Lead acquisition

How to generate more leads from Social Media in the right way

The internet offers a number of ways to generate leads with social media. Social media gives you a direct way…

Mark Cirillo|
April 12, 2019 |
6 min read

Lead acquisition

4 Marketing Tips on How to generate more leads with your Online Quiz

The desire of every business owner is to generate more leads. This is revealed in HubSpot’s 2018 Ultimate Marketing…

Mark Cirillo|
February 18, 2019 |
5 min read

Lead acquisition

5 of the Best Cold Email Formulas for Lead Generation

I like formulas over templates. There’s a difference. Formulas are fluid and can fit many different scenarios. Templates are rigid and…

Josh Slone|
February 15, 2019 |
5 min read

Lead acquisition

How to generate more leads with a Monthly Newsletter

More and more businesses are searching for how to generate leads. HubSpot research revealed that 65% of marketers surveyed…

Mark Cirillo|
January 11, 2019 |
5 min read

Top Articles
from the Blog

The perfect Google Ads campaign structure

The perfect Google Ads campaign structure: A guide for 2026

TL;DR Google Ads is built on three levels: accounts, campaigns, and ad groups.  To get the best results, your structure needs to match your business goals.  Keep your campaigns simple, use Smart…

Britney Steele|
June 18, 2026 |
11 min read

Everything you need to know about LinkedIn Lead Gen Forms

TL;DR LinkedIn Lead Gen Forms let you collect leads directly on LinkedIn without sending users to a landing page.  Forms are pre-filled with profile data, which makes sign-ups faster and completion…

Mark Cirillo|
June 16, 2026 |
16 min read

The best Mailchimp alternatives by use case

TL;DR Mailchimp’s pricing jumps sharply as your list grows, which is why many marketers start looking for alternatives. The best replacement depends on your use case for free, nonprofit, SMS, automation-heavy,…

Elena Mazaheri|
June 12, 2026 |
8 min read

How to receive Facebook leads email notifications for instant follow-up

TL;DR Facebook lead ads let users submit their info without leaving Facebook. Facebook doesn’t notify you automatically and you have to set that up yourself. Without a notification system, your team could…

Marco Cirillo|
June 10, 2026 |
14 min read

how to advertise your travel agency

How to advertise your travel agency online

TL;DR Most travel agencies lose bookings because potential clients can’t find them online, and not because their offers are bad. Social media lead generation ads on Facebook, Instagram, and TikTok are…

Elena Mazaheri|
June 08, 2026 |
6 min read