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Nurturing and conversion

Nurturing and conversion

First-party vs. third-party data: What’s the difference?

TL;DR Data comes in four types: zero, first, second, and third party, differing in source, reliability, and privacy risk. First party data, collected directly from your own channels, is the most reliable and safest for personalization…

Marco Cirillo

Marco Cirillo |
9 min read

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In this category

Nurturing and conversion

Smart ideas on how to host a good car dealership event to increase sales

Hosting good car dealership sales events can be a challenge. There are a number of factors that you need…

Mark Cirillo|
March 08, 2019 |
5 min read

Nurturing and conversion

5 ways large companies can benefit from Custom Audiences Sync

When it comes to running Facebook Ads campaigns with specific Custom Audiences, large companies have access to a tremendous…

Dario Villi|
February 21, 2019 |
4 min read

Nurturing and conversion

More Leads with a Landing page with the right Contact Form Design

Landing page contact forms are one of the cornerstones of any marketer’s strategy, but landing page form design can…

Mark Cirillo|
February 06, 2019 |
6 min read

Nurturing and conversion

5 SMS marketing strategies to engage your new leads and convert them into high lifetime value customers

4.78 Billion People! That is the number of people that use a mobile phone as of 2018. What does that mean…

Mark Cirillo|
February 01, 2019 |
4 min read

Nurturing and conversion

The right SMS Marketing Strategy for Car Dealerships Businesses

Every modern phone user knows what an SMS is but not all know its potentials. As a Car dealership…

Mark Cirillo|
January 29, 2019 |
5 min read

Nurturing and conversion

Real Estate Video Marketing: Grow Your Youtube Presence with this Tips

The real estate market is a predominantly visual one. People likely wouldn’t purchase a home without first seeing it…

Mark Cirillo|
January 21, 2019 |
5 min read

Top Articles
from the Blog

First-party vs. third-party data: What’s the difference?

TL;DR Data comes in four types: zero, first, second, and third party, differing in source, reliability, and privacy risk. First party data, collected directly from your own channels, is the most…

Marco Cirillo|
July 30, 2026 |
9 min read

facebook real estate

35 quick and easy Real Estate Facebook post ideas

TL;DR Facebook remains the top lead-gen platform for real estate, with strong reach, targeting, and conversion rates. Follow Meta’s best practices: precise targeting, video/carousel formats, consistent posting, and clear property details. The…

Mark Cirillo|
July 28, 2026 |
15 min read

AI lead generation

How to use AI for lead generation

TL;DR AI helps you find and focus on better leads by scoring them based on behavior, so your team spends time on people who are actually likely to buy. You can…

Elena Mazaheri|
July 23, 2026 |
8 min read

Get inspired by these 26 high-converting Facebook lead ads examples

TL;DR Good Facebook lead ads make one clear promise to one audience, back it up fast with proof, and use one easy call to action. Keep the form short, add a…

Hephzy Asaolu|
July 21, 2026 |
16 min read

Meta ads best practices to follow in 2026

TLDR; Ad copy should be short, benefit-focused, personalized, and paired with a strong CTA Creative needs good quality visuals, consistent branding, and proper labeling for UGC or influencer content Lead ads convert…

Elena Mazaheri|
July 17, 2026 |
13 min read