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Nurturing and conversion

First-party vs. third-party data: What’s the difference?

How does a business know which products to sell and at what prices or which marketing channels to use? All of this comes from data.  They can be one) First-party data, which is information you…

In this category

How Email and Facebook can work together to double your brand’s impact

Being a marketer you probably have struggled with a dilemma: whether email or social media is more effective in…

How to sell SaaS products with Facebook Retargeting & Lead Ads

Marketing a Saas company today is much different from a year ago. Promoting my Company’s services, Leadsbridge, I noticed…

Facebook Lead Generation: How to Create Instant Articles with Newsletter Pre-filled Forms

Wondering how to collect more leads with content marketing in the first-mobile era? Let me share how to solve the…

How to increase your sales with CRM retargeting & Dynamic Custom Audiences

If you want to target the right people on Facebook to sell more products and services, then continue reading. In…

Facebook Ads to Messenger: 4 simple ideas to discover if your business needs them

Some advertisers may effortlessly get more conversions through a new tool that Facebook just released: Facebook Ads to Messenger. In…

How to boost sales calls, demos and test drives using Facebook Lead Generation Ads

Facebook Lead Generation Ads have been released just a few months ago, but they’re already showing great results for…

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from the Blog

google ads vs facebook ads for small businesses

Google Ads vs. Facebook Ads for small businesses: What to choose (and when to use both)

Are you weighing Google Ads vs. Facebook Ads, and want to know what is good for your brand? Google Ads captures demand, which means:  It helps you target the people searching…

First-party vs. third-party data: What’s the difference?

How does a business know which products to sell and at what prices or which marketing channels to use? All of this comes from data.  They can be one) First-party…

Education CRM

The best education CRM tools to consider

Do educational organizations only deal with new leads? No, they handle a ton of information every day. College and university admissions teams need to track prospective students and applicants, and…

how to boost facebook marketplace

How to boost Facebook Marketplace ads and listings (2026 edition)

A Marketplace listing is your sales post on Facebook that shows the item’s photos, title, price, and details. To boost your Facebook Marketplace ads, you can use bright photos, clear…

How to get car buyers from automotive Facebook lead generation ads

Running automotive Facebook lead generation ads doesn’t mean getting ready-to-buy people on demand.  Far from it.  Facebook can generate a ton of leads fast, but turning them into actual car buyers…