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Retargeting automation

Retargeting automation: How to re-engage leads at scale

Most visitors do not convert the first time they land on your website. They browse a product, compare your offer, abandon a form, leave a cart, or download a resource, and disappear.  That’s a lost…

In this category

How to boost sales calls, demos and test drives using Facebook Lead Generation Ads

Facebook Lead Generation Ads have been released just a few months ago, but they’re already showing great results for…

Grow your e-commerce Mailing List with Lead Ads and Coupons

E-commerce is an easy but complex subject. It is easy because – thanks to the internet power – you…

I bet 1000$ that you never used these 6 retargeting campaigns

Retargeting campaigns are the go-to strategy for every marketer who’s investing in Facebook ads. Sure, Facebook targeting options are…

Don’t know how to launch your book? Try Facebook Lead Ads!

Let’s face it, launching a book is frustrating in particular for beginners. This is because it requires a detailed…

[Lead Ads] How to calibrate the lead quality with the Welcome Screen (ex Context Card)

UPDATE: Context cards have been substituted with the Intro screen. Most of the concepts discussed in this article apply…

How to understand your customers and grow your company: the Net Promoter Score (+ Lead Ads)

The Net Promoter Score (NPS) is a loyalty metric that can help you understand customer sentiment about your business…

Top Articles
from the Blog

Retargeting automation

Retargeting automation: How to re-engage leads at scale

Most visitors do not convert the first time they land on your website. They browse a product, compare your offer, abandon a form, leave a cart, or download a…

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps attract high-quality prospects. However, generating high-quality leads is not easy. In this article, we’ll explain how Google…

The 6 top Facebook ad management software for marketers

Businesses always want tech tools that are easy to use and save time. To manage Facebook ads with maximum efficiency, it’s essential for these tools to have features like…

The complete guide to TikTok advertising (with examples)

TikTok is a video-sharing social networking service that enables users to make videos in different genres, such as dance and comedy.  Whether you want to sell more of your products…

Custom integration

Custom integrations: When to use them?

How many tools does your team use? Probably something between five and ten tools. They all play important roles in your workflows, but they don’t always work well together. Native…