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Tracking and growth

Manage lead tracking

Tracking and growth

Manage lead tracking: How to track leads efficiently

Lead tracking involves monitoring how leads engage with your brand from the moment they first come into contact with your business to when they finally convert into customers.  Without effective tracking of leads, it becomes…

Federica Salini

Federica Salini |
7 min read

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In this category

Tracking and growth

A guide to LinkedIn Offline Conversions

LinkedIn introduced LinkedIn Offline Conversions to enable advertisers to understand their campaigns’ effectiveness using additional performance data, like in-person…

Elena Mazaheri|
October 26, 2022 |
7 min read

Tracking and growth

PPC automation: The complete guide

Pay-per-click (PPC) advertising is one of the most persuasive marketing practices. But with the head-to-head competition in today’s market,…

Elena Mazaheri|
October 19, 2022 |
11 min read

Tracking and growth

Best 8 B2C marketing automation examples

Consumers today crave personalization. They want to feel special, and they only want content that matches their needs. If…

Lizzie Davey|
October 12, 2022 |
5 min read

Tracking and growth

How to build a first-party data strategy

Most brands know data is crucial to the performance of their marketing and sales campaigns. But the demise of…

Lizzie Davey|
September 28, 2022 |
5 min read

Tracking and growth

The Latest Digital Advertising Trends for 2022

The COVID-19 pandemic changed the digital advertising landscape in 2020. It gave marketers the possibility to reach out to…

Hephzy Asaolu|
January 10, 2022 |
9 min read

Tracking and growth

The Complete Guide to Behavioral Marketing (With examples)

In recent years, behavioral marketing has become a game-changer for marketers. In the past, there was not much data…

Hephzy Asaolu|
December 28, 2021 |
15 min read

Top Articles
from the Blog

Automotive digital advertising

7 Automotive digital advertising strategies for car dealerships

What exactly is digital marketing, and what benefits does it bring to an offline business like a car dealership? The answer is rather industry-specific. But there is some common…

Elena Mazaheri|
January 23, 2026 |
8 min read

how to advertise car dealership on facebook

How to advertise your car dealership on Facebook

Want to know how to sell more cars online? Facebook’s Marketplace might be the solution you are looking for. Most car shoppers in the US planning to purchase a vehicle…

Elena Mazaheri|
January 22, 2026 |
17 min read

Bitrix24 Facebook lead ads integration

How to connect Bitrix24 and Facebook lead ads with LeadsBridge

You’re looking for a way to send your Facebook leads to Bitrix24? You’re in the right place.  …

Marialuisa Aldeghi|
January 21, 2026 |
6 min read

Tiktok for digital marketing agencies

TikTok ads for agencies: The ultimate guide for 2026

After nearly two decades of social ads, people are numb to them. This is while costs keep rising and users’ attention keeps getting more difficult to grab. So you are…

Elena Mazaheri|
January 19, 2026 |
6 min read

3 Effective automotive social media marketing strategies

In 2026, most car shoppers use social media before they visit a dealership. Here are three simple strategies that work: Run lead ads and respond fast Retarget website visitors with the…

Elena Mazaheri|
January 15, 2026 |
7 min read